Didja's "LocalBTV" Adds COZI TV and TeleXitos To Local Broadcast App

LOS ALTOS, Calif., Oct. 31, 2018 /PRNewswire/ -- Didja, a technology company dedicated to enhancing the broadcast television experience, today announced the addition of networks COZI TV and TeleXitos to its live local broadcast TV platform, "LocalBTV." These networks join more than 60 independent TV stations, digital multicast networks, foreign language networks, and stations that use LocalBTV to expand the reach of their viewing audience.

COZI and TeleXitos are some of the most widely-viewed broadcast networks in the country and will now be available to more viewers, as LocalBTV enables viewing on smartphones, laptops, and connected TVs – devices experiencing growing viewership.

"LocalBTV" is available as a pilot service in three markets: the Los Angeles DMA (SoCalBTV), San Francisco DMA (BayAreaBTV), and the Phoenix DMA (PhoenixBTV). LocalBTV is delivering 30-40+ local broadcast channels in each market. The LocalBTV service is designed to serve the growing number of consumers who desire local broadcast antenna TV and either do not have reliable antenna reception or who want to view broadcast content on connected devices. Eventually Didja expects to rollout LocalBTV in local TV markets nationwide with 50-90 channels in each market.

"We are very pleased to add COZI and TeleXitos featuring classic TV shows such as Magnum PI, Rockford Files, Frasier, Columbo, Will & Grace and Miami Vice, as well as a channel featuring compelling Spanish-language TV series and movies," said Jim Long, CEO of Didja. "These shows are enjoyed by viewers who remember the popular past primetime shows and Millennials who love discovering quality content."

For more information, please visit  https://www.localbtv.com/.

About Didja
Didja is based in the heart of Silicon Valley and specializes in consumer apps that help users engage with live linear television. The Didja hybrid-cloud platform is designed to help broadcasters, networks and content owners expand their revenues while both delighting their viewers and creating more direct relationships with existing and  new consumers of broadcast content. The LocalBTV app is available from iTunes, Google Play and on Apple TV and Fire TV as well as laptop browsers. Please see www.didjatv.com for more information.

About COZI TV
COZI TV is NBC's national multicast network that delivers a 24-hour lineup of TV's all-time best shows and pop culture favorites, featuring a prime time block of recent comedy hits. COZI TV's iconic sitcoms include Frasier, Will & Grace and The Nanny. Among the network's many beloved dramas and action series are Columbo, Murder, She Wrote, Little House on the Prairie and Magnum P.I.. The network launched January 1, 2013 as one of the multicast channels of the NBC Owned Television Stations and is now available in more than 94 million homes, nearly 82 percent of the U.S.. The network has 104 affiliates and serves nine of the top ten U.S. television markets. For more on COZI TV, visit COZITV.com.

About TeleXitos
TeleXitos is the Telemundo Station Group's national multicast network that serves as a destination for viewers who want to watch their favorite action and adventure television series and movies from the 1970s to 2000s in Spanish and without subtitles. As the first multicast network of its kind, TeleXitos features popular action and adventure television series, including Law & Order, Miami Vice, The A Team, Batman, Baywatch, Xena, Hercules and Homicide: Life On The Streets, as well as blockbuster movies like The Hunger Games, The Amazing Spiderman, The Legend of Zorro and Transformers: Dark of the Moon. TeleXitos launched on December 1, 2014 on the multicast channels of the Telemundo Station Group stations and is available in 29 markets, including all top 10 U.S. Hispanic television markets across the country. TeleXitos is programmed around the clock, complements existing Telemundo content and offers local Telemundo stations the opportunity to schedule daily blocks of time with local programming that is of interest to their viewers, like news, sports and special events.

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SOURCE Didja