Global Digital OOH Market 2021-2025 - Decline in Competition from Print Advertising and the Benefits of OOH Advertisements Driving Growth - ResearchAndMarkets.com

The "Global Digital OOH Market 2021-2025" report has been added to ResearchAndMarkets.com's offering.

The digital OOH market and it is poised to grow by $ 5.08 bn during 2021-2025, progressing at a CAGR of 5.00%

This study identifies interactive OOH advertising as one of the prime reasons driving the digital OOH market growth during the next few years.

The market is driven by the decline in competition from print advertising and the benefits of OOH advertisements over traditional advertisements.

Their report on the digital OOH market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The digital OOH market analysis includes the type and application segments and geographic landscape.

The publisher's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital OOH market vendors that include APG SGA Allgemeine Plakatgesellschaft AG, Clear Channel Outdoor Holdings Inc., Focus Media Information Technology Co. Ltd., Global Radio Services Ltd., JCDecaux SA, oOh!media Ltd., OUTFRONT Media Inc., Plan B Media Public Co. Ltd., Stroer SE and Co. KGaA, and VGI Public Co. Ltd.

Also, the digital OOH market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Key Topics Covered:

Executive Summary

• Market overview

Market Landscape

• Market ecosystem
• Value chain analysis

Market Sizing

• Market definition
• Market segment analysis
• Market size 2020
• Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

Market Segmentation by Application

• Market segments
• Comparison by Application
• Retail - Market size and forecast 2020-2025
• Recreation - Market size and forecast 2020-2025
• Banking - Market size and forecast 2020-2025
• Transportation - Market size and forecast 2020-2025
• Others - Market size and forecast 2020-2025
• Market opportunity by Application

Market Segmentation by Type

• Market segments
• Comparison by Type
• In-store advertising - Market size and forecast 2020-2025
• Outdoor advertising - Market size and forecast 2020-2025
• Market opportunity by Type

Market Segmentation by Category

• Market segments
• Comparison by Category
• Billboards - Market size and forecast 2020-2025
• Shelter - Market size and forecast 2020-2025
• Transit - Market size and forecast 2020-2025
• Street furniture - Market size and forecast 2020-2025
• Market opportunity by Category

Customer landscape

Geographic Landscape

• Geographic segmentation
• Geographic comparison
• Key leading countries
• Market opportunity By Geographical Landscape
• Market drivers
• Market challenges
• Market trends

Vendor Landscape

• Landscape disruption

Vendor Analysis

• Vendors covered
• Market positioning of vendors
• APG SGA Allgemeine Plakatgesellschaft AG
• Clear Channel Outdoor Holdings Inc.
• Focus Media Information Technology Co. Ltd.
• Global Radio Services Ltd.
• JCDecaux SA
• oOh!media Ltd.
• OUTFRONT Media Inc.
• Plan B Media Public Co. Ltd.
• Stroer SE and Co. KGaA
• VGI Public Co. Ltd.

Appendix

For more information about this report visit https://www.researchandmarkets.com/r/ko9v5r

View source version on businesswire.com: https://www.businesswire.com/news/home/20211117005768/en/