Aventri Unveils Next-Generation SMM Solution

Event management software (EMS) leader Aventri
announced a game-changing strategic meetings management platform today
developed in collaboration with meeting and procurement experts at
Fortune 100 companies.

The new Aventri platform for Strategic Meetings Management (SMM)
delivers a robust SMM solution that fits the complex needs of enterprise
clients, while also simplifying the process for meeting planners. The
solution drives meeting success with unified data through a robust suite
of tools:

• Customizable Meeting Request & Approval Workflow –
  Delivering instant visibility into meeting activity at every stage of
  the approval process, allowing event professionals to gain real-time
  business intelligence to optimize savings, efficiency and compliance.
• Integrated Venue Sourcing and Booking Process – Enabling teams
  to manage the entire venue procurement process on a single platform.
  This makes it easier to leverage collective buying power and
  proactively address financial and legal risks.
• Comprehensive Budgeting Capabilities – The flexible solution
  handles different budgeting processes for all sizes and types of
  events, industries and planner skill levels. Planners gain clarity on
  financial information and performance to control spend, leverage
  volume and improve negotiations.
• Enterprise Meeting Management Calendar – Centralizes the
  capture of all meeting and request information, providing visibility
  into and control of activity across an organization to manage risk and
  reduce cost.
• Advanced Data Aggregation and Real-Time Reporting –
  Organizations get the business intelligence they need to make
  strategic decisions with cross-event data aggregation and real-time
  reporting they can schedule and send automatically.

“Previously, industry professionals faced limited choices and complex
technology for strategic meetings management,” says Aventri CEO Oni
Chukwu. “Building on top of our already strong foundation of event
management technology, we are disrupting the status quo and providing
the industry with the alternative solution they have been looking for.”

The new solution supports all the essentials of a successful SMM program
on one easy-to-use, end-to-end platform.

“Aventri Premium SMM helps teams automate and manage the entire meeting
lifecycle,” explains Aventri CTO Shane Edmonds. “The flexible technology
powers complex enterprise meetings management. It’s also ideal for
organizations just getting started with a meetings program. Clients say
it’s a better way to plan, leaving more time to focus on the other jobs
that go into producing successful events.”

About Aventri

Aventri is a global leader in cloud-based analytics and data-driven,
end-to-end event management and venue sourcing solutions. The
award-winning, open-source platform delivers innovative solutions to
streamline the event process, providing real-time data and analytics on
event performance, customer engagement, and measurable event ROI.
Founded in 2008, Aventri has assisted 25,000+ event professionals plan,
execute, and measure their events. With a focus on event sourcing and
hospitality, registration, marketing, logistics, engagement, mobile, and
data analytics, the company serves 1,300+ customers, including leading
corporations, associations, agencies, and educational institutions
globally. Headquartered in the US, the company has offices in the UK,
Belgium, Australia, Singapore, India and UAE. Aventri is a portfolio
company of private equity firm HGGC. Visit aventri.com.

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