Perfume

Japanese fragrance AI service SCENTMATIC KAORIUM, selected as lifestyle trend 2023 in global digital magazine STIR

Retrieved on: 
Monday, April 8, 2024

SCENTMATIC Inc (CEO: Toshiharu Kurisu, Head office: Tokyo, Japan), which proposes new customer experiences through the digitization of fragrance, announced that their AI service that verbalizes fragrance KAORIUM has been selected as “Retracing innovation and ideas that defined the lifestyle trends of 2023” by STIRworld.com, a leading global digital magazine in the fields of design, architecture, and arts.

Key Points: 
  • SCENTMATIC Inc (CEO: Toshiharu Kurisu, Head office: Tokyo, Japan), which proposes new customer experiences through the digitization of fragrance, announced that their AI service that verbalizes fragrance KAORIUM has been selected as “Retracing innovation and ideas that defined the lifestyle trends of 2023” by STIRworld.com, a leading global digital magazine in the fields of design, architecture, and arts.
  • Read scents, smell words; A journey of fragrance discovery that ignites the olfactory imagination.
  • (Graphic: Business Wire)
    The article introduces KAORIUM as one of the lifestyle trends that will have a major impact on the global design structure in 2023.
  • KAORIUM was highly evaluated as a lifestyle trend for 2023, defining a new retail experience that cannot be found in traditional perfume selling counters.

Elevate Your Laundry Experience with Dirty Labs' New Murasaki Scent Oil

Retrieved on: 
Tuesday, April 9, 2024

Following the unprecedented success of their Signature Scent Oil, Dirty Labs releases new Murasaki Scent Oil.

Key Points: 
  • Following the unprecedented success of their Signature Scent Oil, Dirty Labs releases new Murasaki Scent Oil.
  • Murasaki Scent Oil is meticulously crafted to complement Dirty Labs' Murasaki Bio Laundry Detergent, delivering an unparalleled scent experience to your freshly laundered clothes.
  • Simply add a few drops of Murasaki Scent Oil onto wool dryer balls before starting your drying cycle to infuse your garments with its alluring aroma.
  • You can also add your Murasaki Scent Oil into a diffuser to make your entire home smell like fresh laundry.

IFF Completes Divestiture of Cosmetics Ingredients Business

Retrieved on: 
Wednesday, April 3, 2024

IFF (NYSE: IFF) today announced that it has completed the previously announced divestiture of its Cosmetic Ingredients business to Clariant, a sustainably focused specialty chemicals company.

Key Points: 
  • IFF (NYSE: IFF) today announced that it has completed the previously announced divestiture of its Cosmetic Ingredients business to Clariant, a sustainably focused specialty chemicals company.
  • As a part of Clariant, the business will continue to deliver innovative ingredients for the cosmetic and personal care product portfolio.
  • “At IFF, our strategic transformation is focused on bringing leading innovation to best serve target customers in our core businesses,” said IFF CEO Erik Fyrwald.
  • The sale of IFF's Cosmetic Ingredients Business represents another significant step that will enable us to make more attractive strategic growth investments as we reduce our debt and interest costs.

IFF Names Ana Paula Mendonça President, Scent

Retrieved on: 
Thursday, March 21, 2024

IFF (NYSE: IFF) today announced Ana Paula Mendonça—who has dedicated her career to the advancement and commercialization of fragrance—has been named President of Scent, IFF, effective April 1.

Key Points: 
  • IFF (NYSE: IFF) today announced Ana Paula Mendonça—who has dedicated her career to the advancement and commercialization of fragrance—has been named President of Scent, IFF, effective April 1.
  • Simon Herriott, current president of Health & Biosciences and Scent will continue to lead IFF’s Health and Biosciences business unit.
  • In Mendonça’s new role, she will lead IFF’s industry-leading Scent business unit, which includes fine fragrance, consumer fragrance and fragrance ingredients.
  • Since joining IFF in Brazil in 1996, Mendonça has held roles of increasing responsibilities in Scent, namely president of fragrance ingredients and regional general manager of North America for consumer fragrances.

Spring Blossoms at the Macy’s Flower Show ®

Retrieved on: 
Monday, March 18, 2024

“As we celebrate the start of the spring season, thousands of unique flowers, plants, and trees will bloom throughout the store in unison.

Key Points: 
  • “As we celebrate the start of the spring season, thousands of unique flowers, plants, and trees will bloom throughout the store in unison.
  • From a variety of landscapes and climates, the Macy’s Flower Show provides visitors with a one-of-a-kind opportunity to experience these florals blossoming in unison.
  • For further information on the Miss Dior: From Flower to Fragrance Macy’s Flower Show experience and pop-up, please visit macys.com .
  • For additional information about the 2024 Macy’s Flower Show, including a listing of Christian Dior Parfums special events, please visit macys.com/flowershow .

Pura Launches New Allos Scent Collection to Enhance Health and Wellness

Retrieved on: 
Tuesday, March 12, 2024

Smart fragrance company Pura is proud to announce the launch of Allos — a collection of four new fragrances specially designed to improve overall health and wellness.

Key Points: 
  • Smart fragrance company Pura is proud to announce the launch of Allos — a collection of four new fragrances specially designed to improve overall health and wellness.
  • View the full release here: https://www.businesswire.com/news/home/20240312024358/en/
    Smart fragrance company Pura is proud to announce the launch of Allos — a collection of four new fragrances specially designed to improve overall health and wellness.
  • Ginger Clementine - Formulated for energy, this scent is made with ingredients that can help increase feelings of energy and excitement.
  • Mint Leaves - Formulated for better focus, this scent is made with ingredients that can help increase feelings of focus and motivation.

Pine-Sol® Announces Reformulated Multi-Surface Cleaners, Delivering 2x the Cleaning Power

Retrieved on: 
Wednesday, April 3, 2024

OAKLAND, Calif., April 3, 2024 /PRNewswire/ -- Building upon Pine-Sol's legacy of delivering powerful cleaners, today, the company announced the launch of its new and improved line of Multi-Surface Cleaners. The new formulation of all Scented Pine-Sol® Multi-Surface Cleaners, including Lemon Fresh, Lavender Clean® and Refreshing Clean, is two times more concentrated than before, offering twice the cleaning power in each drop1.

Key Points: 
  • OAKLAND, Calif., April 3, 2024 /PRNewswire/ -- Building upon Pine-Sol's legacy of delivering powerful cleaners, today, the company announced the launch of its new and improved line of Multi-Surface Cleaners.
  • The new formulation of all Scented Pine-Sol® Multi-Surface Cleaners, including Lemon Fresh, Lavender Clean® and Refreshing Clean, is two times more concentrated than before, offering twice the cleaning power in each drop1.
  • Consumers can now experience a next-level clean that will continue to be a part of their routine for generations to come.
  • Key features of the new Multi-Surface Cleaners include:
    New Bold Scent: The reformulated line of cleaners features Pine-Sol's latest scent, Refreshing Clean.

Le Monde Gourmand Announces Retail Partnership with Ulta Beauty

Retrieved on: 
Thursday, March 28, 2024

NEW YORK, March 28, 2024 /PRNewswire/ -- Le Monde Gourmand, a leading fragrance and self-care brand under the parent company Tru Fragrance & Beauty, proudly announces its latest retail partnership with Ulta Beauty, the nation's largest beauty retailer.

Key Points: 
  • NEW YORK, March 28, 2024 /PRNewswire/ -- Le Monde Gourmand, a leading fragrance and self-care brand under the parent company Tru Fragrance & Beauty, proudly announces its latest retail partnership with Ulta Beauty, the nation's largest beauty retailer.
  • Beginning March 24, 2024, bestselling Le Monde Gourmand products will be available to shop at select Ulta Beauty locations across the US and Ulta.com.
  • Le Monde Gourmand, a leading fragrance and self-care brand announces its latest retail partnership with Ulta Beauty.
  • "We are thrilled to welcome Le Monde Gourmand to the Ulta Beauty family," said Penny Coy, Senior Vice President of Merchandising at Ulta Beauty.

Beautycounter Launches into the Fragrance Category, Taking A Disruptive Approach to its Formulas and Transparency

Retrieved on: 
Wednesday, March 27, 2024

SANTA MONICA, Calif., March 27, 2024 /PRNewswire/ -- Beautycounter, the leader and pioneer of clean beauty — is proud to enter the fragrance category — setting a new standard for clean fragrance with the launch of Clean Eau De Parfum. Founded with the mission of getting safer products into the hands of everyone, Beautycounter and its community have been working tirelessly for the last decade to influence legislation and update laws that remove harmful ingredients from beauty products and drive for greater transparency for consumers, including the secretive world of fragrances. To date, the brand has influenced the passage of 16 state and federal clean beauty laws.

Key Points: 
  • Beautycounter's new collection of five clean fragrances features ingredient transparency, showcasing long ingredient lists for consumers to review.
  • Beautycounter Clean Eau De Parfum consists of 5 fragrances: Miles Away, Sun Spill, Hyper Rose, Second Skin, and Pacific Dreams.
  • The collection will be available for purchase through Beautycounter.com, in Beautycounter brick and mortar stores, and through their community of independent Advocates.
  • Learn more about the fragrance loophole and why ingredient transparency matters by watching and sharing this video: https://youtu.be/70kjKqZOVz8?si=9dYmHG6KLDfV0rQa

AROMA360 ACQUIRES NEXTSCENT AND LAUNCHES NEW COMMERCIAL SERVICES ENTERPRISE, AROMA360 PRO

Retrieved on: 
Monday, March 25, 2024

MIAMI, March 25, 2024 /PRNewswire/ -- Aroma360, the global leader in scent branding and marketing solutions, has acquired the assets of NextScent Inc. . NextScent is known for its patented, eco-friendly and advanced air-care solutions developed for commercial accounts and global brands. As part of the industry-changing acquisition, NextScent's executive management team will lead Aroma360 Pro and bring to the table decades of experience in the fragrance and scenting world.

Key Points: 
  • Aroma360, the leading, healthy home & business scenting solutions brand in the world, acquired the assets of NextScent Inc. to form Aroma360 Pro.
  • MIAMI, March 25, 2024 /PRNewswire/ -- Aroma360, the global leader in scent branding and marketing solutions, has acquired the assets of NextScent Inc. .
  • NextScent is known for its patented, eco-friendly and advanced air-care solutions developed for commercial accounts and global brands.
  • AROMA360 ACQUIRES NEXTSCENT AND LAUNCHES NEW COMMERCIAL SERVICES ENTERPRISE, AROMA360 PRO
    Aroma360, as the leading force in the scent marketing industry, enhances the overall client and brand experience through its proven and proprietary scent marketing and branding solutions.