4 International Teas to Watch in U.S. Beverage Market
The beverage segment most on trend for multicultural inspiration is tea, according to market research firm Packaged Facts in the report U.S. Beverage Market Outlook 2018 .
- The beverage segment most on trend for multicultural inspiration is tea, according to market research firm Packaged Facts in the report U.S. Beverage Market Outlook 2018 .
- "Teas are a beverage category in which the appeal of foreign ingredients plays a role," says David Sprinkle, research director for Packaged Facts.
- Ready-to-drink moringa teas are few and far between, but there are many companies offering moringa teas for brewing.
- The Japanese tea marketer ITO EN in 2017 launched a lineup of ice-steeped cold brew ready-to-drink teas in the U.S.