New-Vehicle Transaction Prices Trend Downward as Incentives Rise, According to Kelley Blue Book
Transaction prices last month were up 5.3% ($2,466) from year-ago levels, according to data released today by Kelley Blue Book, a Cox Automotive company.
- Transaction prices last month were up 5.3% ($2,466) from year-ago levels, according to data released today by Kelley Blue Book, a Cox Automotive company.
- According to Kelley Blue Book calculations, new-vehicle ATPs have been above the average manufacturer's suggested retail price (MSRP), also known as the sticker price, for more than a year.
- In February 2023, the average price paid was just $95 more than the average sticker, as prices continued to trend downward relative to sticker price.
- The average new EV sold for $58,385, according to Kelley Blue Book estimates, which is still well above the industry average.