CoverGirl

Americas Make-Up Sector, 2019: Opportunity Insights to 2023 - Maybelline, M.A.C, Covergirl, L'Oreal, and Clinique Accounted for a Combined 35.3% Value Share in 2018 - ResearchAndMarkets.com

Retrieved on: 
Monday, May 20, 2019

Chile's make-up sector is set to record the fastest CAGR of 7.2% in the region between 2018 and 2023.

Key Points: 
  • Chile's make-up sector is set to record the fastest CAGR of 7.2% in the region between 2018 and 2023.
  • The Americas make-up sector is highly competitive with the top five brands - Maybelline, M.A.C, Covergirl, L'Oreal, and Clinique - accounting for a combined 35.3% value share in 2018.
  • As a channel, the Health & beauty stores accounted for 19.6% of the total value sales of make-up in the Americas, while department stores recorded 16.3% value share in 2018.
  • As for packaging formats, rigid plastics accounted for the largest share of packaging materials in the Americas make-up sector, with a volume share of 68.4% in 2018.

COVERGIRL unveils Sangita Patel as the Canadian spokesperson for its Simply Ageless Collection

Retrieved on: 
Wednesday, January 2, 2019

TORONTO, Jan. 2, 2019 /CNW/ -Today, COVERGIRL welcomes media personality Sangita Patel as its newest Canadian face for COVERGIRL's Simply Ageless Collection relaunch heading to stores this month.

Key Points: 
  • TORONTO, Jan. 2, 2019 /CNW/ -Today, COVERGIRL welcomes media personality Sangita Patel as its newest Canadian face for COVERGIRL's Simply Ageless Collection relaunch heading to stores this month.
  • Fearless and inspiring to women of all ages, Sangita embodies what's it like to be 'simply ageless' and pursues her passions with an unapologetic approach to beauty at any age.
  • The collection includes the Simply Ageless 3-in-1 Liquid Foundation, Simply Ageless Instant Wrinkle Defying Foundation, and the new Simply Ageless Instant Fix Advanced Concealer.
  • COVERGIRL's Simply Ageless Collection is available in store January 2019, and Sangita is appearing on in-store advertising effective January 1, 2019.

Coty's COVERGIRL Becomes the Largest Makeup Brand to be 'Leaping Bunny' Certified by Cruelty Free International

Retrieved on: 
Monday, November 5, 2018

As a first step in the partnership, Coty achieved Leaping Bunny certification by Cruelty Free International for COVERGIRL, which is the largest makeup brand ever to be awarded this certification, the internationally-recognized gold standard for cruelty free designation.

Key Points: 
  • As a first step in the partnership, Coty achieved Leaping Bunny certification by Cruelty Free International for COVERGIRL, which is the largest makeup brand ever to be awarded this certification, the internationally-recognized gold standard for cruelty free designation.
  • We know we are not alone in wanting a beauty industry that is free from animal cruelty and, working with Cruelty Free International, invite others to join us in turning these conversations into action."
  • The Leaping Bunny certification of COVERGIRL marks a new milestone in this area as the largest makeup brand to be certified cruelty free after having met our rigorous criteria.
  • For additional information about Cruelty Free International or the Leaping Bunny, please visit http://www.crueltyfreeinternational.org