iQIYI Launches New Interactive Features to Enhance Viewing Experience
BEIJING, July 2, 2021 /PRNewswire/ -- iQIYI, Inc. (NASDAQ: IQ) ('iQIYI' or 'the Company'), an innovative market-leading online entertainment service in China, is pleased to announce the launch of two new features on its domesticstreaming platform, Heartbeat Mode and Revolving Bullet Comments, as part of its efforts to enhance its viewers' viewing experience.
- BEIJING, July 2, 2021 /PRNewswire/ -- iQIYI, Inc. (NASDAQ: IQ) ('iQIYI' or 'the Company'), an innovative market-leading online entertainment service in China, is pleased to announce the launch of two new features on its domesticstreaming platform, Heartbeat Mode and Revolving Bullet Comments, as part of its efforts to enhance its viewers' viewing experience.
- Pushing the boundaries of interactivity, the two new features help forge a stronger connection between viewers and the content.
- Heartbeat Mode first appeared in the newly released showMoonlight,whichstars Yu Shuxin and Ding Yuxiandis part of the Company's "SWEETONTheater" collection.
- As iQIYI builds out an immersive, interactive viewing experience, it enables the viewers to forge strong emotional bonds with the characters and feel as if they were part of the show.