Videa Announces Spot Television Industry’s First Open Data Exchange APIs
Retrieved on:
Tuesday, September 24, 2019
Technology, Marketing, Advertising, Telecommunications, Communications, Software, Internet, Sales, Computing, Digital technology, Auctions, Outsourcing, Procurement, Request for proposal, Cloud standards, Interoperability, Application programming interface, Business, Representational state transfer, Videa, Sinclair Broadcast Group, Inc. (Nasdaq: SBGI), Imagine Communications
The creation of consistent technical standards that enable innovation and interoperability results in a stronger community overall.
Key Points:
- The creation of consistent technical standards that enable innovation and interoperability results in a stronger community overall.
- Videas published APIs include specifications for inventory, RFPs (avail requests), proposals (avail responses), orders, makegoods and pre and post logs.
- Videa encourages those in the industry interested in learning more about how they can utilize the open APIs to reach out to: [email protected] .
- Videa is the leading automated TV marketplace that is pioneering the way full schedule, local television advertising spots are bought and sold.