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Former Cheddar News and Time Inc. Executive Joins PointsBet

Retrieved on:

Tuesday, December 7, 2021

Roecklein previously served as the Senior Vice President & General Manager at Cheddar News, overseeing the live streaming financial news network's content, growth, programming, production, and brandedteams.

Key Points:

Roecklein previously served as the Senior Vice President & General Manager at Cheddar News, overseeing the live streaming financial news network's content, growth, programming, production, and brandedteams.
"PointsBet's stable of talent and sports partnerships offers a treasure trove of untapped resources," said Roecklein.
True to form for the brand, PointsBet will be at the forefront of attracting users and engaging them where they are."
PointsBet is a corporate bookmaker listed on the Australian Stock Exchange with operations in Australia, the United States, Canada and Ireland.

PointsBet Debuts Two New Ad Spots Featuring Drew Brees and the "Live Your Bet Life™" Brand Campaign

Retrieved on:

Thursday, December 2, 2021

Drew, Credit, ADW, Partnership, Live, NFL, Marlin, V Live, Digital, Australian Securities Exchange, Online gambling, Sport

DENVER, Dec. 2, 2021 /PRNewswire/ -- PointsBet, a premier global online gaming operator, has debuted two new ad spots featuring NFL all-time great and future Hall of Famer Drew Brees as part of the Live Your Bet Life™ campaign.

Key Points:

DENVER, Dec. 2, 2021 /PRNewswire/ -- PointsBet, a premier global online gaming operator,has debuted two new ad spots featuring NFL all-time great and future Hall of Famer Drew Brees as part of the Live Your Bet Lifecampaign.
Both "Marlin" and "Rocket" offer a look at Drew and his crew living their "bet life" on imaginary adventures while celebrating real in-game wins on the PointsBet app.
PointsBet worked in partnership with Troika Media Group, a brand consultancy and marketing innovations company, on a 360-degree campaign, including broadcast, digital, social, out-of-home, and in-stadium.
The Live Your Bet Life campaign highlights PointsBet's market-leading technology infrastructure, category-leading in-game betting capabilities, and strategic approach to the competitive sports betting space.

PointsBet Awarded Sports Betting Supplier License in Virginia

Retrieved on:

Tuesday, November 23, 2021

DENVER, Nov. 23, 2021 /PRNewswire/ --PointsBet Holdings Limited (ASX: PBH) today announced that through an exclusive partnership agreement with Colonial Downs Group, LLC ("Colonial Downs") and subsequent joint application for licensure, its wholly-owned subsidiary PointsBet Virginia LLC ("PointsBet") has been awarded a temporary supplier license by the Virginia Lottery ("Lottery") to offer online sports wagering in Virginia.

Key Points:

DENVER, Nov. 23, 2021 /PRNewswire/ --PointsBet Holdings Limited (ASX: PBH) today announced that through an exclusive partnership agreement with Colonial Downs Group, LLC ("Colonial Downs") and subsequent joint application for licensure, its wholly-owned subsidiary PointsBet Virginia LLC ("PointsBet") has been awarded a temporary supplier license by the Virginia Lottery ("Lottery") to offer online sports wagering in Virginia.
"Being awarded the opportunity to offer PointsBet's market-leading speed and ease of use, unrivaled slate of betting options, and overall in-play excellence to the people of Virginia is a great achievement and responsibility," commented Johnny Aitken, PointsBet USA CEO.
"Alongside Colonial Downs, PointsBet is proud to partner with the Lottery in Virginia for our first lottery-regulated market license award.
As the official, exclusive sports betting partner of NBC Sports, PointsBet will utilize the media giant's premium television and digital assets to promote the PointsBet brand in Virginia.

NBC Sports' Chris Simms Joins Pointsbet To Collaborate On Sports Betting Content

Retrieved on:

Thursday, October 28, 2021

PointsBet will also incorporate a weekly betting segment in the Chris Simms Unbuttoned podcast.

Key Points:

PointsBet will also incorporate a weekly betting segment in the Chris Simms Unbuttoned podcast.
Simms' betting content will help PointsBet users Live Your Bet Lifeand enhance the sporting experiencewhile showcasing our easy-to-use interface and lightning-fast app.
NFL betting content created by Simms is the latest collaboration between PointsBet and NBC Sports.
"We're excited to have Chris' perspective and insight across our sports betting content," said Will McIntosh, EVP, Digital & Sports Consumer Business, NBC Sports Next.

BetMGM Launches BetMGM Horse Racing Mobile App in Ohio

Retrieved on:

Thursday, October 28, 2021

NORTHFIELD PARK, Ohio, Oct. 28, 2021 /PRNewswire/ --BetMGM announced today the launch of the BetMGM Horse Racing mobile app in Ohio, setting the stage for the BetMGM Horse Racing app's entry into additional markets nationwide.

Key Points:

NORTHFIELD PARK, Ohio, Oct. 28, 2021 /PRNewswire/ --BetMGM announced today the launch of the BetMGM Horse Racing mobile app in Ohio, setting the stage for the BetMGM Horse Racing app's entry into additional markets nationwide.
"We're proud to introduce BetMGM Horse Racing, our new mobile offering to the state of Ohio," said BetMGM CEO Adam Greenblatt.
NYRA Bets is the official online wagering platform of the New York Racing Association, Inc. (NYRA) and a leading provider of horse racing content in the U.S. Utilizing NYRA Bets' capabilities, the BetMGM Horse Racing app allows customers in Ohio to place bets conveniently from home.
The BetMGM Horse Racing app is available for download in Ohio on both iOS and Android devices.As BetMGM continues to expand to new areas, responsible gaming education remains a key focus.

Drew Brees is Scaling New Heights in PointsBet’s Live Your Bet Life™ Brand Campaign Developed with Troika Media Group

Retrieved on:

Tuesday, October 26, 2021

Denver & Los Angeles, Oct. 26, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- PointsBet Holdings Limited and Troika Media Group, Inc. (Nasdaq:TRKA) ("TMG" or "Company") today announced that NFL all-time great and future Hall of Famer Drew Brees debuts today in the first of three new ad spots for PointsBet’s Live Your Bet Life™ campaign.

Key Points:

The Live Your Bet Life campaign highlights PointsBets market-leading technology infrastructure, category-leading in-game betting capabilities, and strategic approach to the competitive sports betting space.
From the top of a mountain to your couch at home, PointsBet is the service for everyone to Live Your Bet Life.
PointsBet is a clear leader in the gaming space, and the Live Your Bet Life campaign is a celebration of what differentiates our service, Brees said.
Brees spots for the Live Your Bet Life campaign were directed by Dave Laden, who won a Sports Emmy this year for an NBC Sports commercial.

Former Facebook, National Geographic, and Netflix Executive Joins PointsBet's Leadership Team

Retrieved on:

Tuesday, October 26, 2021

ADW, Sport, Australian Securities Exchange, Industry, National Geographic, Television, Athlete, Netflix, Marketing, Growth, Multimedia, Facebook Watch, Narcos, CMO, Online gambling, Public relations

Christensen previously worked as the head of U.S. brand and consumer marketing for Facebook, leading the company's first-ever brand marketing campaign, More Together.

Key Points:

Christensen previously worked as the head of U.S. brand and consumer marketing for Facebook, leading the company's first-ever brand marketing campaign, More Together.
Before joining Facebook, Christensen held key executive roles at National Geographic and Netflix.
At National Geographic, he was responsible for leading the digital transformation of the business, focused on content and communities.
I couldn't be more excited to welcome Kyle to our team and can't wait to see what we build together."

FanDuel Group Brings America's #1 Sportsbook to Arizona in Partnership with Phoenix Suns

Retrieved on:

Thursday, September 9, 2021

In addition, the company will officially welcome Arizona sports fans to its brand-new retail FanDuel Sportsbook lounge located inside the Footprint Center home of the Phoenix Suns.

Key Points:

In addition, the company will officially welcome Arizona sports fans to its brand-new retail FanDuel Sportsbook lounge located inside the Footprint Center home of the Phoenix Suns.
The retail sportsbook is the first of its kind to be located inside an NBA arena, bringing added excitement to Suns games and downtown Phoenix year-round.
Arizona marks the 11th state where FanDuel offers mobile sports betting, joining New Jersey, West Virginia, Virginia, Pennsylvania, Indiana, Colorado, Illinois, Iowa, Michigan, and Tennessee.
In April of this year, FanDuel announced a multi-year market access partnership with the Phoenix Suns, designating FanDuel as the Suns' Official Sportsbook and Daily Fantasy Sports Partner.

FOX Sports And NYRA Announce Landmark Wagering And Media Rights Agreements

Retrieved on:

Thursday, March 25, 2021

New York Racing Association, Horse racing, Sports, NYRA, ADW, Horses

The prior FOX Sports/NYRA media rights agreement provided a FOX Sports subsidiary with an option to acquire a 25% stake in NYRA Bets, LLC (NYRA Bets), a leading Advance Deposit Wagering (ADW) platform launched in 2016 and available to customers in 30 states across the country.

Key Points:

The prior FOX Sports/NYRA media rights agreement provided a FOX Sports subsidiary with an option to acquire a 25% stake in NYRA Bets, LLC (NYRA Bets), a leading Advance Deposit Wagering (ADW) platform launched in 2016 and available to customers in 30 states across the country.
The newly announced agreement provides a FOX Sports subsidiary with a future opportunity to increase its equity interest in NYRA Bets.
"NYRA is delighted to extend our relationship with FOX Sports," said Tony Allevato, President, NYRA Bets.
For additional information, visit NYRA.com
NYRA Bets, LLC (NYRA Bets) is the official advance deposit wagering (ADW) platform of the New York Racing Association, Inc. (NYRA).