Search Engine Optimization

PartnerCentric Soars With 200% YoY Client Growth, Secures impact.com Diamond Partner Status

Retrieved on: 
Tuesday, April 9, 2024
Retail, Software, Networks, Internet, Online Retail, Data Management, Social Media, VoIP, Technology, Search Engine Optimization, Mobile, Wireless, Search Engine Marketing, Blogging, Publishing, Public Relations, Investor Relations, Marketing, Advertising, Communications, Diamond, Automation, Insight, Growth, Face, Amazon, Partnership, Acquisition, CMOS

In a significant endorsement of its success and innovation, PartnerCentric has been awarded the prestigious title of Diamond Partner with impact.com, a global leader in partnership automation.

Key Points: 
  • In a significant endorsement of its success and innovation, PartnerCentric has been awarded the prestigious title of Diamond Partner with impact.com, a global leader in partnership automation.
  • This accolade is a testament to PartnerCentric’s relentless pursuit of excellence and transformative technology within the partnership marketing space.
  • This groundbreaking tool unlocks the true incremental value of marketing initiatives, empowering brands to fine-tune their strategies for peak performance.
  • “This year of monumental growth signifies the pivotal role of partnership marketing in scaling effective marketing strategies,” said Stephanie Harris, founder & CEO of PartnerCentric.

Generational Group Advises Creative Dimensions in its Sale to Pinnacle

Retrieved on: 
Tuesday, April 9, 2024
Publishing, Consulting, Marketing, Advertising, Communications, Professional Services, Search Engine Optimization, Asset Management, Blogging, PepsiCo, Culture, ESPN, University, Sport, Growth, IKEA, Dairy Queen, CDI, Name, MLB Network, Sale, Acquisition, USGA, MLB, M&A, Super Bowl, YES Network, Dallas Cowboys, Tourism

Generational Group , a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client Creative Dimensions, Inc. to Pinnacle.

Key Points: 
  • Generational Group , a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client Creative Dimensions, Inc. to Pinnacle.
  • Pinnacle , headquartered in Hillsboro, Oregon (with multiple locations throughout the U.S.) is a leading experiential marketing company.
  • Pinnacle creates memorable experiences for top brands around the world through activations, exhibits, environments, and events.
  • “This is a natural evolution in Creative Dimensions’ progression of serving brands in and out of sports and entertainment,” said Joel Roy, President of Creative Dimensions, who will transition to the role of Hartford Division President at Pinnacle.

 Pantheon and Lytics Partner to Bring Personalization Within Reach via Google Generative AI

Retrieved on: 
Tuesday, April 9, 2024
Software, Online Retail, Search Engine Optimization, Search Engine Marketing, Data Management, Technology, Artificial Intelligence, Security, Digital Marketing, Retail, Communications, Other Technology, Cloud, CDP, Synthetic media, Google Cloud, Software as a service, Growth, Partnership, Complexity, Running, Machine learning, WordPress, Privacy, Marketing, Generative, Online shopping

Together, Lytics and Pantheon are providing mutual customers with free access to Lytics’ Personalization Engine, giving digital marketing teams an unprecedented opportunity: to get up and running with website personalization in days, not quarters, address an imminent cookie-less future, and leverage cutting-edge generative AI technology.

Key Points: 
  • Together, Lytics and Pantheon are providing mutual customers with free access to Lytics’ Personalization Engine, giving digital marketing teams an unprecedented opportunity: to get up and running with website personalization in days, not quarters, address an imminent cookie-less future, and leverage cutting-edge generative AI technology.
  • I’m thrilled to give web teams everywhere access to this important lever to hit their goals,” said Pantheon CEO Zack Rosen.
  • “This partnership enables every company to modernize their marketing with Generative AI and enable a seamless transition away from third-party cookies,” said Lytics CEO James McDermott.
  • Lytics Personalization Engine is available today to Pantheon customers and digital agency partners.

LiveRamp’s Industry Solutions for Retail Achieve “Google Cloud Partner of the Year” Award

Retrieved on: 
Tuesday, April 9, 2024
Software, Professional Services, Search Engine Optimization, Search Engine Marketing, Data Management, Apps, Applications, Technology, Digital Marketing, Data Analytics, Online Privacy, Advertising, Content Marketing, Communications, Cloud, Data science, BigQuery, PAIR, Acquisition, DataOps, CPG, MLOps, Ecosystem, Identity, Looker, Marketing, Corporation, Satellite navigation device

LiveRamp (NYSE: RAMP), the leading data collaboration platform, today announced it has received the 2024 Google Cloud Partner of the Year Award for “Industry Solution - Technology: Retail.” LiveRamp was recognized for delivering solutions that help retailers and brands unlock the value of marketing data and analytics in Google Cloud.

Key Points: 
  • LiveRamp (NYSE: RAMP), the leading data collaboration platform, today announced it has received the 2024 Google Cloud Partner of the Year Award for “Industry Solution - Technology: Retail.” LiveRamp was recognized for delivering solutions that help retailers and brands unlock the value of marketing data and analytics in Google Cloud.
  • The accolade follows LiveRamp’s recognition as Google Cloud’s “Global Industry Technology Partner of the Year” in 2023.
  • “Google Cloud's Partner Awards celebrate the transformative impact and value that partners have delivered for customers," said Kevin Ichhpurani, Corporate Vice President, Global Ecosystem and Channels at Google Cloud.
  • In all, LiveRamp’s flexible solutions support BigQuery, CortexAI, Google Analytics Hub, Google Ads, Google Ads Data Hub, Google PAIR, and Looker with additional connectivity to LiveRamp’s ecosystem of 900 global partners.

eDreams ODIGEO's AI Decade-long Strategy Proves Forward-thinking: 82% of US Consumers Today Embrace AI for Travel, Research Reveals

Retrieved on: 
Thursday, April 4, 2024
Tourist Attractions, Technology, Apps, Applications, Other Travel, Retail, Transportation, Vacation, Lodging, Cruise, Destinations, Travel, Other Transport, Communications, Air, Transport, Artificial Intelligence, Search Engine Optimization, Software, Search Engine Marketing, Internet, Online Retail, Millennials, ODIGEO, Artificial intelligence, Ageing, Research, AI, EDreams, Statistics, EDreams ODIGEO, OnePoll, Gen, Baby boomers, Sales

Commissioned by the Company, new external market research with 10,000 global shoppers, reveals widespread endorsement and appreciation of Artificial Intelligence (AI) among today's online shoppers, particularly among younger generations.

Key Points: 
  • Commissioned by the Company, new external market research with 10,000 global shoppers, reveals widespread endorsement and appreciation of Artificial Intelligence (AI) among today's online shoppers, particularly among younger generations.
  • The findings further validate eDreams ODIGEO's early commitment to an AI-first approach, showcasing its strategic foresight and alignment with the digital evolution of consumers.
  • As well as being more inclined to use AI for travel, the research highlights how younger people exhibit greater awareness and appreciation of AI.
  • The statistics in this press release are based on a survey of 10,000 global consumers carried out by research firm OnePoll.

Yahoo announces the acquisition of Artifact, the news discovery platform created by Instagram cofounders, Kevin Systrom and Mike Krieger

Retrieved on: 
Tuesday, April 2, 2024
Social Media, Search Engine Optimization, Search Engine Marketing, Content Marketing, Data Management, Blogging, Technology, Public Relations, Investor Relations, Marketing, Advertising, Communications, Apps, Applications, Artificial Intelligence, Media, Digital Marketing, Internet, Entrepreneurship, SVP, News, Acquisition, AI, Yahoo! News, Love, Machine learning, Multimedia, Online shopping

Today Yahoo announced that it has acquired Artifact, the AI-driven news aggregation and discovery platform created by Instagram cofounders, Kevin Systrom and Mike Krieger.

Key Points: 
  • Today Yahoo announced that it has acquired Artifact, the AI-driven news aggregation and discovery platform created by Instagram cofounders, Kevin Systrom and Mike Krieger.
  • The technology Artifact has created will be even more impactful with the scale of the Yahoo News network, ranked the #1 news and information property in the US in 2023.
  • View the full release here: https://www.businesswire.com/news/home/20240402939591/en/
    Yahoo has acquired Artifact, the AI-driven news aggregation and discovery platform created by Instagram cofounders, Kevin Systrom and Mike Krieger.
  • Artifact’s co-founders, CEO, Kevin Systrom and CTO, Mike Krieger, will work with Yahoo in an advisory capacity during this transition.

Searchspring Acquires Intelligent Reach to Strengthen its Position as a Top Global Conversion Optimization Platform

Retrieved on: 
Tuesday, April 2, 2024
Social Media, Search Engine Optimization, Retail, Search Engine Marketing, Data Management, Technology, Marketing, Advertising, Communications, Apps, Applications, Online Retail, Artificial Intelligence, Electronic Commerce, Software, Digital Marketing, EBay, EMarketer, Product information management, Growth, Avon Products, PSG, Google Shopping, Black, Acquisition, Intelligence, Burberry, PIM, GMV, HP, Online shopping

Searchspring is a leading global ecommerce search and personalization platform that has been providing merchants with powerful, unique, proven product discovery and shopping experiences since 2007.

Key Points: 
  • Searchspring is a leading global ecommerce search and personalization platform that has been providing merchants with powerful, unique, proven product discovery and shopping experiences since 2007.
  • The Searchspring personalization suite further helps to get the right product to the right shopper at the right time.
  • "We are excited to join forces with Searchspring and embark on this new chapter of growth and innovation," said Robin Martin, CEO of Intelligent Reach.
  • This latest investment reinforces Searchspring’s commitment to being the leading global conversion optimization platform for ecommerce merchants, enhancing both on-site and off-site product discovery.

Winona Champions Comprehensive Care and Empowers Girls and Women in Temecula

Retrieved on: 
Wednesday, April 3, 2024
Blockchain, Women, Consumer, Fitness & Nutrition, Social Media, Technology, Search Engine Optimization, Search Engine Marketing, Publishing, Public Relations, Investor Relations, Marketing, Advertising, Health, Communications, Continuing, University, Primary, Secondary, Education, Mother, Organization, LMNT, Temecula Valley High School, Q&A, Sport, Learning, Yoga, Menopause, TVHS, Lululemon Athletica, Athletics, Woman, Meditation, HIIT, Multimedia, Medical director, Nursing

Winona , a leading advocate for comprehensive wellness, is proud to announce its ongoing commitment to supporting and empowering girls and women in the Temecula community.

Key Points: 
  • Winona , a leading advocate for comprehensive wellness, is proud to announce its ongoing commitment to supporting and empowering girls and women in the Temecula community.
  • (Photo: Business Wire)
    As part of Winona's dedication to empowering young women, they have proudly sponsored various athletics programs at Temecula Valley High School, including Girls Water Polo, Girls Lacrosse, and the banner program.
  • By providing financial support and resources, Winona aims to encourage participation in sports and promote physical health among high school girls.
  • Dedicated to empowering girls and women through education, community engagement, and support, Winona promotes physical, mental, and emotional well-being.

Contentful Studio Launches, Transforming Digital Team Efficiency While Shortening Time-to-Impact From Months to Minutes

Retrieved on: 
Thursday, March 28, 2024
Software, Internet, Social Media, Search Engine Optimization, Search Engine Marketing, Technology, Artificial Intelligence, Other Communications, Publishing, Marketing, Advertising, Communications, Multimedia, Intuition, Learning curve, Social media, Growth, Engineering, AI, Creativity, Video game

Contentful Studio empowers digital teams, including marketers and designers, to visually assemble, and manage digital experiences without relying on developers for every step.

Key Points: 
  • Contentful Studio empowers digital teams, including marketers and designers, to visually assemble, and manage digital experiences without relying on developers for every step.
  • View the full release here: https://www.businesswire.com/news/home/20240328694849/en/
    Traditionally, crafting and assembling content has presented manual challenges for digital teams, impeding efficiency and stifling creativity.
  • The new capabilities of Contentful Studio address scenarios including:
    Scale to build once and use everywhere: Accelerates time-to-impact, reducing digital team efforts from months to minutes.
  • With Contentful Studio, non-technical team members can effortlessly assemble and deploy content across various platforms, from mobile and social media to digital signage and websites.

LiveWorld Reports 2023 Annual Financial Results

Retrieved on: 
Wednesday, March 27, 2024
Digital Marketing, Social Media, Search Engine Optimization, Search Engine Marketing, Marketing, Content Marketing, Advertising, Communications, Social media, Australian Financial Review, Medicine, Investment, Growth, The Twelve Months

LiveWorld, Inc. (OTC Markets: LVWD), today announced financial results for the year 2023.

Key Points: 
  • LiveWorld, Inc. (OTC Markets: LVWD), today announced financial results for the year 2023.
  • Net income from operations of $214,000, or 2% of revenues
    Cash increased by $835,000 to $4.6 million from December 31, 2022
    “2023 was the fourth consecutive year of increased revenues while maintaining a positive net income,” remarked David Houston, Chief Financial Officer, LiveWorld.
  • “LiveWorld leads the market in unlocking the true value of social media marketing, with a combination of compliance, engagement, and insight solutions,” said Peter Friedman, Chairman & CEO, LiveWorld.
  • The lower income in 2023 was primarily due to a higher tax liability and investments for future growth of the company.