Howard University School of Communications

Advertising and Media Community Announces 11 New AdvancingDiversity.org Hall of Honors Inductees and Black Talent Outreach Week

Retrieved on: 
Wednesday, September 7, 2022

NEW YORK, Sept. 7, 2022 /PRNewswire/ -- AdvancingDiversity.org, a collective of more than 40 advertising and media companies and organizations, today announced the 2022 inductees into the AdvancingDiversity.org Hall of Honors. Joining 25 prior inductees, stories of diverse leaders from 11 new companies and organizations will be featured throughout Advancing Diversity Week, October 17-20, an annual industry-wide outreach event that this year will focus on attracting Black talent to media and advertising professions. Unlike other traditionally underserved communities, the industry's Black population has remained under 5%.

Key Points: 
  • NEW YORK, Sept. 7, 2022 /PRNewswire/ -- AdvancingDiversity.org , a collective of more than 40 advertising and media companies and organizations, today announced the 2022 inductees into the AdvancingDiversity.org Hall of Honors.
  • Joining 25 prior inductees, stories of diverse leaders from 11 new companies and organizations will be featured throughout Advancing Diversity Week , October 17-20, an annual industry-wide outreach event that this year will focus on attracting Black talent to media and advertising professions.
  • They include: MediaVillage.com , AdvancingDiversity.org , Ask-GenZ.com , BlackLeadersMatter.info , LGBTQAdvancing.com , MulticulturalInSites.com , TheAgeofAging.com , LegendsLeaders.org , WomenAdvancing.org , ThePool.biz .AdvancingDiversity.org organizes and hosts the annual Advancing Diversity Week and the AdvancingDiversity.org Hall of Honors.
  • The MeetingPrep.com content recommendation engine provides easy access to insights, intelligent and guidance for all those seeking knowledge about the advertising supported media business.

Pearl TV Launches RUN3TV, a New TV Web Platform That Brings Interactive Experiences and Streaming Content To Over-the-Air Viewers for the First Time

Retrieved on: 
Tuesday, April 19, 2022

WASHINGTON, April 19, 2022 /PRNewswire/ -- Pearl TV, the coalition of U.S. broadcast companies transitioning to NEXTGEN TV, today announced the launch of the RUN3TV web platform that enables broadcasters to offer a brand-new hybrid TV service to over-the-air (OTA) viewers.

Key Points: 
  • RUN3TV was built to support NEXTGEN TV, otherwise known as ATSC 3.0, and bring content to life through two-way web interactivity.
  • "With NEXTGEN TV and RUN3TV, broadcasters can now bring the OTA environment into the digital world."
  • RUN3TV's web-based platform architecture enables stations to develop, innovate, and differentiate at the application services layer, allowing a consistent viewer experience across all NEXTGEN TV devices.
  • Broadcasters can now leverage advanced advertising in live and streaming content, audience insights, and premium content distribution thanks to the new platform.

NEXTGEN TV LAUNCHES IN WASHINGTON, DC, IN MONUMENTAL PUBLIC AND COMMERCIAL COLLABORATION THAT MODERNIZES BROADCAST TELEVISION

Retrieved on: 
Thursday, December 16, 2021

The Howard NEXTGEN TV Broadcast Collaborative is a landmark project in academic resources and technical innovation.

Key Points: 
  • The Howard NEXTGEN TV Broadcast Collaborative is a landmark project in academic resources and technical innovation.
  • "America's Public Television Stations congratulate WHUT, Howard University, the National Association of Broadcasters and Pearl TV on the official launch of this extraordinary new NEXTGEN TV Broadcast Collaborative," said Patrick Butler, president and CEO of America's Public Television Stations.
  • Furthermore, NEXTGEN TV is supported by an ecosystem of low-cost accessory devices that will also enable the conversion to NEXTGEN TV among existing television sets already in households.
  • Supporting organizations for the Howard NEXTGEN TV Broadcast Collaborative are listed alphabetically, below: