LG SIGNATURE


Associated tags: Electronics, LG Electronics, LG, Entertainment, OLED, Wine, Music

Locations: KOREA, SOUTH KOREA, ITALY, SEOUL, UNITED STATES

LG HOSTS 'SWAN LAKE' PERFORMANCE, EXPANDING ENGAGEMENT WITH ARTS AND CULTURE SCENE

Retrieved on: 
Thursday, June 22, 2023

SEOUL, South Korea, June 21, 2023 /PRNewswire/ -- LG Electronics (LG) is bridging the worlds of art and technology with its ultra-premium brand, LG SIGNATURE, by sponsoring a remarkable ballet performance of 'Swan Lake,' choreographed by the esteemed French ballet master Angelin Preljocaj, at the LG Arts Center SEOUL in South Korea from June 22 to 25. This sponsorship signifies the second occasion where LG SIGNATURE has supported performances at this venue, following its patronage of 'He Who Falls' by Yoann Bourgeois in November 2022.

Key Points: 
  • A renowned master of modern ballet, Angelin Preljocaj is considered one of the most important contemporary choreographers since the 20th century.
  • After a gap of 4 years since Ballet Preljocaj toured Korea with 'La Fresque,' he makes his long-awaited return to Korea.
  • In addition to the captivating performance of 'Swan Lake,' attendees at LG Arts Center SEOUL will have the privilege of immersing themselves in the LG SIGNATURE exhibition zone, strategically located at the entrance of the LG SIGNATURE Hall.
  • LG SIGNATURE OLED M is set to make its official debut in the second half of the year.

LG HOSTS EXCLUSIVE PERFORMANCE SERIES SHOWCASING THE BEST OF CONTEMPORARY ARTS

Retrieved on: 
Monday, November 28, 2022

SEOUL, South Korea, Nov. 27, 2022 /PRNewswire/ -- LG Electronics (LG) brought together the world of art and technology with its ultra-premium brand, LG SIGNATURE, sponsoring two immersive performances at the LG Arts Center SEOUL in South Korea last week.

Key Points: 
  • On Behalf of Premium Brand LG SIGNATURE, LG Introduces Immersive Performancesat the LG Arts Center SEOUL
    SEOUL, South Korea, Nov. 27, 2022 /PRNewswire/ -- LG Electronics (LG) brought together the world of art and technology with its ultra-premium brand, LG SIGNATURE, sponsoring two immersive performances at the LG Arts Center SEOUL in South Korea last week.
  • The performance series well marks LG's time-old commitment to the cultivation of the arts beginning from the operation of the LG Arts Center SEOUL.
  • A testimony to LG's devotion to the arts, the relocated Center boasts a spacious, new performance venue, the LG SIGNATURE Hall.
  • During the Yoann Bourgeois series, visitors to LG Arts Center SEOUL were treated to an opportunity to enjoy the exclusive pop-up LG SIGNATURE exhibition and photo zone located in the LG SIGNATURE Hall lobby.

LG'S CHARITY CONCERT BRINGS MAGIC OF CLASSICAL MASTERY TO RHEINGAU MUSIC FESTIVAL

Retrieved on: 
Wednesday, September 7, 2022

SEOUL, South Korea, Sept. 6, 2022 /PRNewswire/ -- LG Electronics (LG) has announced the successful culmination of its main sponsorship for the Rheingau Music Festival 2022, spearheaded by the company's premium brand LG SIGNATURE.

Key Points: 
  • The brand's charity concert featuring world-renowned classical pianist Jan Lisiecki, was an especially popular audience attraction and the grand finale to the brand's hosted concert series.
  • This year's Rheingau Music Festival, which took place from June 25 to September 3, encompassed more than 100 jazz and classical music concerts, held at a variety of idyllic venues throughout the picturesque Rheingau region.
  • In addition to the three, headline classical performances, the brand played host to an exclusive charity concert featuring Jan Lisiecki.
  • Throughout the Rheingau Music Festival 2022, LG SIGNATURE displayed a number of its innovative and aesthetically appealing products, for concert-goers to experience and admire, including the stunning LG SIGNATURE Wine Cellar.

LG'S CHARITY CONCERT BRINGS MAGIC OF CLASSICAL MASTERY TO RHEINGAU MUSIC FESTIVAL

Retrieved on: 
Wednesday, September 7, 2022

SEOUL, South Korea, Sept. 7, 2022 /PRNewswire/ -- LG Electronics (LG) has announced the successful culmination of its main sponsorship for the Rheingau Music Festival 2022, spearheaded by the company's premium brand LG SIGNATURE.

Key Points: 
  • The brand's charity concert featuring world-renowned classical pianist Jan Lisiecki, was an especially popular audience attraction and the grand finale to the brand's hosted concert series.
  • This year's Rheingau Music Festival, which took place from June 25 to September 3, encompassed more than 100 jazz and classical music concerts, held at a variety of idyllic venues throughout the picturesque Rheingau region.
  • In addition to the three, headline classical performances, the brand played host to an exclusive charity concert featuring Jan Lisiecki.
  • Throughout the Rheingau Music Festival 2022, LG SIGNATURE displayed a number of its innovative and aesthetically appealing products, for concert-goers to experience and admire, including the stunning LG SIGNATURE Wine Cellar.

LG CONTINUES PARTNERSHIP WITH LPGA AS AN OFFICIAL SPONSOR OF THE AMUNDI EVIAN CHAMPIONSHIP

Retrieved on: 
Thursday, July 21, 2022

SEOUL, South Korea, July 20, 2022 /PRNewswire/ -- LG Electronics (LG) is once again the official partner of The Amundi Evian Championship, marking the sixth straight year the premium brand has lent its support to the prestigious women's golf tournament. Proud to be associated with the pursuit of golfing perfection, LG continues to deliver on the LG SIGNATURE 'Art of Essence' philosophy, offering premium products that combine stylish, functional design with the latest technologies.

Key Points: 
  • Throughout The Amundi Evian Championship 2022, which began today and runs until July 24, LG SIGNATURE is showcasing its latest offerings within the beautiful confines of the exclusive Evian Resort Golf Club.
  • Any player able to hit a hole-in-one there during stroke play will win a premium LG SIGNATURE home appliance.
  • "We are delighted to continue our partnership with The Amundi Evian Championship," said Lee Jeong-seok, head of LG Electronics' Global Marketing Center.
  • To view the 'Road to Perfection' brand film, stay tuned to LG SIGNATURE's official YouTube channel and Instagram account.

LG CONTINUES PARTNERSHIP WITH LPGA AS AN OFFICIAL SPONSOR OF THE AMUNDI EVIAN CHAMPIONSHIP

Retrieved on: 
Thursday, July 21, 2022

SEOUL, South Korea, July 21, 2022 /PRNewswire/ --LG Electronics (LG) is once again the official partner of The Amundi Evian Championship, marking the sixth straight year the premium brand has lent its support to the prestigious women's golf tournament. Proud to be associated with the pursuit of golfing perfection, LG continues to deliver on the LG SIGNATURE 'Art of Essence' philosophy, offering premium products that combine stylish, functional design with the latest technologies.

Key Points: 
  • Throughout The Amundi Evian Championship 2022, which began today and runs until July 24, LG SIGNATURE is showcasing its latest offerings within the beautiful confines of the exclusive Evian Resort Golf Club.
  • Any player able to hit a hole-in-one there during stroke play will win a premium LG SIGNATURE home appliance.
  • "We are delighted to continue our partnership with The Amundi Evian Championship," said Lee Jeong-seok, head of LG Electronics' Global Marketing Center.
  • To view the 'Road to Perfection' brand film, stay tuned to LG SIGNATURE's official YouTube channel and Instagram account.

With LG SIGNATURE Timeless Beauty is Turned into Experience

Retrieved on: 
Tuesday, June 7, 2022

SEOUL, South Korea, June 7, 2022 /PRNewswire/ -- LG SIGNATURE, the ultra-premium home appliance brand celebrating art and beauty in technology, will premiere the short film Hide and Seek, a project by Francesca Molteni, during Milan Design Week. Produced by Muse Factory of Projects, the film marks a new chapter in LG SIGNATURE's collaboration with Molteni&C.

Key Points: 
  • LG Electronics ultra-premium home appliance brand, LG SIGNATURE, celebrates art and beauty in technology through the short film Hide and Seek, created by Francesca Molteni.
  • The film will premiere during Milan Design Week, sealing the collaboration between LG SIGNATURE and Molteni&C two brands synonymous with excellence, refinement, and natural elegance.
  • Produced by Muse Factory of Projects, the film marks a new chapter in LG SIGNATURE's collaboration with Molteni&C.
  • This setting, which depicts the LG SIGNATURE lifestyle, has also inspired the new area layout dedicated to the brand's products in the Signature Kitchen Suite showroom, with furnishings by Molteni&C.

With LG SIGNATURE Timeless Beauty is Turned into Experience

Retrieved on: 
Tuesday, June 7, 2022

SEOUL, South Korea, June 7, 2022 /PRNewswire/ -- LG SIGNATURE, the ultra-premium home appliance brand celebrating art and beauty in technology, will premiere the short film Hide and Seek, a project by Francesca Molteni, during Milan Design Week. Produced by Muse Factory of Projects, the film marks a new chapter in LG SIGNATURE's collaboration with Molteni&C.

Key Points: 
  • LG Electronics ultra-premium home appliance brand, LG SIGNATURE, celebrates art and beauty in technology through the short film Hide and Seek, created by Francesca Molteni.
  • The film will premiere during Milan Design Week, sealing the collaboration between LG SIGNATURE and Molteni&C two brands synonymous with excellence, refinement, and natural elegance.
  • This setting, which depicts the LG SIGNATURE lifestyle, has also inspired the new area layout dedicated to the brand's products in the Signature Kitchen Suite showroom, with furnishings by Molteni&C.
  • The LG SIGNATURE products featured include: Rollable OLED TV R, OLED 8K TV, the InstaView Fridge, Wine Cellar, TWINWash Washer/Dryer, and Air Purifier.

LG SIGNATURE AND JOHN LEGEND UNVEIL LIMITED-EDITION WINE AT EXCLUSIVE EVENT

Retrieved on: 
Friday, May 6, 2022

SEOUL, South Korea, May 5, 2022 /PRNewswire/ -- LG SIGNATURE, the premium brand of LG Electronics, has collaborated with brand ambassador and Award-winning artist, John Legend, for a special, limited-edition wine. Released under Legend's own LVE label, the exclusive wine was unveiled at a special event held on May 3.

Key Points: 
  • SEOUL, South Korea, May 5, 2022 /PRNewswire/ -- LG SIGNATURE, the premium brand of LG Electronics, has collaborated with brand ambassador and Award-winning artist, John Legend, for a special, limited-edition wine.
  • LG SIGNATURE brand ambassadors the international style authority Olivia Palermo and noted wine critic James Suckling were among the evening's special guests, while other VIP attendees included LG SIGNATURE customers, retailers, journalists, wine reviewers and lifestyle influencers.
  • Only 300 bottles have been made, with 50 served at the event and the remainder available exclusively to LG SIGNATURE VIP customers and those purchasing an LG SIGNATURE Wine Cellar.
  • For optimal preservation, the Legend X SIGNATURE wine is best kept in the temperature- and humidity-controlled conditions offered by the LG SIGNATURE Wine Cellar.

LG SIGNATURE AND JOHN LEGEND UNVEIL LIMITED-EDITION WINE AT EXCLUSIVE EVENT

Retrieved on: 
Friday, May 6, 2022

SEOUL, South Korea, May 6, 2022 /PRNewswire/ -- LG SIGNATURE, the premium brand of LG Electronics, has collaborated with brand ambassador and Award-winning artist, John Legend, for a special, limited-edition wine. Released under Legend's own LVE label, the exclusive wine was unveiled at a special event held on May 3.

Key Points: 
  • SEOUL, South Korea, May 6, 2022 /PRNewswire/ -- LG SIGNATURE, the premium brand of LG Electronics, has collaborated with brand ambassador and Award-winning artist, John Legend, for a special, limited-edition wine.
  • LG SIGNATURE brand ambassadors the international style authority Olivia Palermo and noted wine critic James Suckling were among the evening's special guests, while other VIP attendees included LG SIGNATURE customers, retailers, journalists, wine reviewers and lifestyle influencers.
  • Only 300 bottles have been made, with 50 served at the event and the remainder available exclusively to LG SIGNATURE VIP customers and those purchasing an LG SIGNATURE Wine Cellar.
  • For optimal preservation, the Legend X SIGNATURE wine is best kept in the temperature- and humidity-controlled conditions offered by the LG SIGNATURE Wine Cellar.