ZALES


Associated tags: Diamond, Signet Jewelers, Jewellery, Zale Corporation, Love, Collection, Gold, Signet, Pinterest

Locations: FORT WORTH, TEXAS, WASHINGTON, OHIO, NORTH AMERICA

Zales Kicks-Off their 100th Anniversary Unveiling a New Marketing Campaign and 100-Carat Necklace

Retrieved on: 
Wednesday, April 24, 2024

To kick off the centennial celebration, the brand debuted a new marketing campaign and unveiled a custom necklace to honor the 100-year anniversary.

Key Points: 
  • To kick off the centennial celebration, the brand debuted a new marketing campaign and unveiled a custom necklace to honor the 100-year anniversary.
  • The campaign features over 100 new diamond and gold designs created with the style conscious shopper in mind.
  • These initiatives are a part of Zales' marketing strategy to reposition itself as a fashion destination through authentic messaging and high-quality trend-right pieces.
  • Today, Zales continues to build on these values while evolving into one of the largest fine jewelers in North America.

Zales Announces New Jewelry Designer Edit

Retrieved on: 
Wednesday, January 10, 2024

AKRON, Ohio, Jan. 10, 2024 /PRNewswire/ -- Zales, the Diamond Store, is excited to announce its Designer Edit, which celebrates up-and-coming jewelry designers. The first of many collaborations includes collections with SOKO, Shahla Karimi, and Alessi Domenico. Zales Designer Edit showcases brands that are redefining the jewelry space, while celebrating diverse voices and fresh designs that expand upon the current product assortment and attract new fashion-forward consumers. Leading up to the centennial celebration of Zales in March 2024, the new designer collaborations amplify the fresh brand positioning that further establishes Zales as a leading fashion jewelry destination. 

Key Points: 
  • AKRON, Ohio, Jan. 10, 2024 /PRNewswire/ -- Zales, the Diamond Store, is excited to announce its Designer Edit, which celebrates up-and-coming jewelry designers.
  • Zales Designer Edit showcases brands that are redefining the jewelry space, while celebrating diverse voices and fresh designs that expand upon the current product assortment and attract new fashion-forward consumers.
  • Leading up to the centennial celebration of Zales in March 2024, the new designer collaborations amplify the fresh brand positioning that further establishes Zales as a leading fashion jewelry destination.
  • The Zales x SOKO collection ranges from $118 - $258, Zales x SHAHLA ranges from $1,150 - $7,680, and Zales x Alessi Domenico ranges from $2,499 - $63,999.

Zales Announces the "Love Real" Campaign as part of its New Brand Strategy

Retrieved on: 
Wednesday, November 1, 2023

AKRON, Ohio, Nov. 1, 2023 /PRNewswire/ -- Zales, the Diamond Store®, is excited to unveil its new campaign, "Love Real." The campaign speaks to the authenticity of love and life. With nearly 100 years of experience helping couples and individuals celebrate the special moments of their lives through jewelry, Zales has lived the ups and downs of relationships with its customers. This new campaign celebrates these authentic moments and brings them to life.

Key Points: 
  • AKRON, Ohio, Nov. 1, 2023 /PRNewswire/ -- Zales, the Diamond Store®, is excited to unveil its new campaign, "Love Real."
  • "Our mission is to help Celebrate Life and Express Love, which is reflected in this campaign.
  • In addition to the "Love Real" campaign, Zales also released a new campaign for its Vera Wang LOVE collection "When You Know You Know" that in parallel, focuses on authentic storytelling with real couples.
  • The Zales "Love Real" campaign was officially released today on November 1, 2023.

ZALES® TO AWARD TWO ACADEMIC SCHOLARSHIPS IN SUPPORT OF STUDENTS AT HBCUs DURING THE 2023 BLACK COLLEGE FOOTBALL HALL OF FAME CLASSIC

Retrieved on: 
Sunday, September 3, 2023

AKRON, Ohio, Sept. 3, 2023 /PRNewswire/ -- Zales, the Diamond Store, is proud to announce that it will present two academic scholarships to students at renowned Historically Black Colleges and Universities (HBCUs) during the 2023 Black College Football Hall of Fame Classic on September 3, 2023, in Canton, Ohio. The two $5,000 scholarships are being awarded to a student from each school participating in the game, Morehouse College and Virginia Union University.

Key Points: 
  • Zales is the sponsor and official jeweler of the Black College Football Hall of Fame (BCFHOF), creating the iconic rings for BCFHOF inductees.
  • Additionally, Zales will present a one-of-a-kind commemorative pendant to each student-athlete playing in the 2023 Black College Football Hall of Fame Classic, celebrating their participation in this annual game featuring HBCUs.
  • "The Black College Football Hall of Fame Classic game and its events are a time-honored tradition.
  • The double-sided, stainless-steel pendant showcases a football set with white sapphires on the front, the Black College Hall of Fame Classic 2023 logo, and the player's respective team name.

Signet Expands Its First Fine Jewelry Rental Program with Zales and Rocksbox

Retrieved on: 
Tuesday, July 18, 2023

This new rental program, available by appointment exclusively at select Zales stores, is tailored to provide an affordable fine jewelry option for special occasions for renters including brides, wedding parties, and those looking to make a statement for special occasions, celebrations, and more. Using Rocksbox rental technology, customers will be able to try a range of luxury jewelry options before purchasing a piece for their personal collection. The Zales x Rocksbox Fine Jewelry Rental program has its own assortment -- designed exclusively for rental -- expertly fashioned in 10K white gold and handset with lab-created diamonds. There is also a digital look book that enables customers to browse the jewelry assortment online ahead of their appointment.

Key Points: 
  • For the first time across its banners, Signet is offering consumers the opportunity to enjoy a fine jewelry experience through its innovative rental service.
  • The Zales x Rocksbox Fine Jewelry Rental program has its own assortment -- designed exclusively for rental -- expertly fashioned in 10K white gold and handset with lab-created diamonds.
  • The Zales x Rocksbox Fine Jewelry Rental program is a milestone launch as we come together with Rocksbox to offer customers a try-before-you-buy rental experience coupled with the fine jewelry that our Statement Maker customers have come to expect from Zales, offering them additional opportunities to fully express themselves and capture their dream look.
  • The Zales x Rocksbox Fine Jewelry Rental Program is now available at 50 Zales stores nationwide and is powered by Rocksbox's rental expertise.

KAY® JEWELERS AND ZALES® PRESENT SPECIAL EDITION PENDANT TO DR. OPAL LEE TO HONOR HER AND JUNETEENTH

Retrieved on: 
Tuesday, June 27, 2023

AKRON, Ohio, June 27, 2023 /PRNewswire/ -- KAY Jewelers and Zales presented Dr. Opal Lee — the "Grandmother of Juneteenth" — with a special edition pendant, featuring a black lab-created opal cabochon to honor her and commemorate Juneteenth. Exclusively available through KAY Jewelers and Zales, 20% of each sale of the $149 pendant ($30) from June 1 to July 31 is being donated to the Black in Jewelry Coalition (BIJC), a 501(c)(6). BIJC strives to advance Black professionals within the gem and jewelry industry through networking, education, representation and abundant resources.

Key Points: 
  • Inspiring Love for All and championing diversity, equity and inclusion, KAY and Zales present Juneteenth pendant to "Grandmother of Juneteenth"
    AKRON, Ohio, June 27, 2023 /PRNewswire/ -- KAY Jewelers and Zales presented Dr. Opal Lee — the "Grandmother of Juneteenth" — with a special edition pendant, featuring a black lab-created opal cabochon to honor her and commemorate Juneteenth.
  • Dr. Opal Lee is a social impact leader and activist who played a fundamental role in the federal recognition of June 19 as a U.S. national holiday.
  • "With the deepest reverence, it's a great honor to celebrate Juneteenth and Dr. Opal Lee with this stunning, special edition pendant," said Jamie Singleton, Signet Jewelers Group President and Chief Consumer Officer.
  • A symbol of hope and perseverance, the exclusive necklace was specially designed to honor Dr. Opal Lee.

ZALES® BECOMES THE OFFICIAL JEWELER OF THE BLACK COLLEGE FOOTBALL HALL OF FAME

Retrieved on: 
Saturday, February 25, 2023

AKRON, Ohio, Feb. 25, 2023 /PRNewswire/ -- Zales is excited to announce its sponsorship of the Black College Football Hall of Fame (BCFHOF), becoming the official jeweler to create the iconic rings for inductees starting with the Class of 2023. For Signet Jewelers®, Zales' parent company, this sponsorship signifies its continued collaboration with the Pro Football Hall of Fame (PFHOF) and further deepens its dedication and support for Historically Black Colleges and Universities (HBCUs).

Key Points: 
  • AKRON, Ohio, Feb. 25, 2023 /PRNewswire/ -- Zales is excited to announce its sponsorship of the Black College Football Hall of Fame (BCFHOF), becoming the official jeweler to create the iconic rings for inductees starting with the Class of 2023.
  • For Signet Jewelers®, Zales' parent company, this sponsorship signifies its continued collaboration with the Pro Football Hall of Fame (PFHOF) and further deepens its dedication and support for Historically Black Colleges and Universities (HBCUs).
  • Inductees will receive an official Black College Football Hall of Fame Ring from Zales.
  • "Beginning this year, all the great men that are inducted into the Black College Football Hall of Fame will receive an iconic Hall of Fame ring created by Zales, The Diamond Store," said James Harris and Doug Williams, co-founders of the Black College Football Hall of Fame.

Zales® Offers Limited Edition NFT Gift for Its You Are My Diamond Sale

Retrieved on: 
Tuesday, December 13, 2022

AKRON, Ohio, Dec. 13, 2022 /PRNewswire/ -- Zales is thrilled to announce the launch of its first-ever, digital token of love, the Zales Digital Diamond Heirloom NFT. Using beautiful 3D renderings and animation that tie in with the 'You Are My Diamond' campaign, the Zales NFT allows customers to take affection to a modern dimension with a gift of everlasting love.

Key Points: 
  • AKRON, Ohio, Dec. 13, 2022 /PRNewswire/ --Zales is thrilled to announce the launch of its first-ever, digital token of love, the Zales Digital Diamond Heirloom NFT .
  • Available for a limited time, the Zales Digital Diamond Heirloom NFT is shared as a gift-with-purchase when placing an order on the first day of the 'You Are My Diamond' promotion, December 13, 2022.
  • After making a purchase, customers will receive a one-time link to mint their own unique Zales NFT.
  • For more information on the Zales Digital Diamond Heirloom NFT and the 'You Are My Diamond' promotion, please visit Zales.com .

The Perfect Marriage: Zales and Kleinfeld Announce the Launch of Their Bridal Jewelry Collaboration

Retrieved on: 
Monday, October 24, 2022

NEW YORK, Oct. 24, 2022 /PRNewswire/ -- You can now "say yes" to jewelry at Kleinfeld® and Zales®! Zales, The Diamond Store, is excited to announce its collaboration with Kleinfeld, the premier wedding dress retailer, to launch a new luxury bridal jewelry collection. Featuring lab-created diamonds in larger carat weights, these rings are fashionable and romantic, inspired by designer wedding dress details such as lace accents, floral appliques, and flowy movements.

Key Points: 

KAY JEWELERS AND ZALES UNVEIL NFL TRUE FANS FINE JEWELRY COLLECTION

Retrieved on: 
Thursday, October 20, 2022

AKRON, Ohio, Oct. 20, 2022 /PRNewswire/ --Today,KAYJewelers and Zalesin collaboration with the National Football League (NFL) unveil the new True Fans Fine Jewelry collection.

Key Points: 
  • AKRON, Ohio, Oct. 20, 2022 /PRNewswire/ --Today,KAYJewelers and Zalesin collaboration with the National Football League (NFL) unveil the new True Fans Fine Jewelry collection.
  • Fans can cheer on their favorite teams with beautiful fine jewelry featuring official logos, colors, and designs from select NFL teams.
  • "We are thrilled to drive Signet's purpose of Inspiring love forward by offering football fans fine jewelry inspired by the NFL teams they love most," says Jamie Singleton, President of KAY, Zales and Peoples.
  • The True Fans Fine Jewelry collection includes various pendants for all fans to sport throughout this NFL season and beyond.