TYR


Associated tags: TYR, Athlete, TYR Sport, SEAL, Swimming

Locations: CALIFORNIA

TYR Sport Announces West Coast Store Location

Retrieved on: 
Thursday, November 16, 2023

SEAL BEACH, Calif., Nov. 16, 2023 /PRNewswire/ -- Following the announcement of its first-ever brick-and-mortar store at Roosevelt Field Mall in Garden City, New York, TYR Sport is thrilled to announce that the brand's next retail store is now open at South Coast Plaza in Costa Mesa, California. This location is one of California's premier shopping destinations and the largest shopping center on the West Coast. Slated to open in November 2023, the new 2,100-square-foot space will showcase TYR's full range of footwear and athletic apparel.

Key Points: 
  • This location is one of California's premier shopping destinations and the largest shopping center on the West Coast.
  • TYR's South Coast Plaza location will be staffed by knowledgeable sales associates who share a passion for fitness, wellness, and TYR's innovative products.
  • Debra Gunn Downing, South Coast Plaza's Executive Director, Marketing, said, "We are so pleased to officially welcome TYR, a brand synonymous with cutting-edge fitness and swim gear, to South Coast Plaza.
  • The debut of TYR is part of our commitment to bringing new and unique quality brands to South Coast Plaza."

Now Open: TYR Sport Unveils First-Ever Retail Location at Roosevelt Field

Retrieved on: 
Friday, October 20, 2023

GARDEN CITY, N.Y., Oct. 20, 2023 /PRNewswire/ -- TYR Sport is thrilled to announce the grand opening of its inaugural brick-and-mortar retail location at Roosevelt Field in Garden City, N.Y. 

Key Points: 
  • GARDEN CITY, N.Y., Oct. 20, 2023 /PRNewswire/ -- TYR Sport is thrilled to announce the grand opening of its inaugural brick-and-mortar retail location at Roosevelt Field in Garden City, N.Y.
  • The 2,200-plus square foot retail space in Metro New York's premier shopping, dining and entertainment destination showcases a comprehensive range of TYR's highly acclaimed products.
  • "The launch of our first retail location is a monumental moment for us," says TYR CEO, Matt DiLorenzo.
  • TYR Sport was established in 1985 to provide the competitive swim market with new, innovative technical swimwear.

TYR Partners with Operation Underground Railroad on Limited-Edition Shoe

Retrieved on: 
Tuesday, July 11, 2023

SEAL BEACH, Calif., July 11, 2023 /PRNewswire/ -- TYR announced its first-ever custom collaboration with global charity Operation Underground Railroad (O.U.R.) to launch a limited-edition O.U.R. CXT-1 Trainer from which 100% of the profit will be donated directly to the organization. Beginning today, the limited edition CXT-1 Trainer with a signature O.U.R. black and yellow design are available for purchase via TYR online. As a nonprofit comprising global law enforcement, military, survivors, and civilians, Operation Underground Railroad (O.U.R.) is dedicated to its mission to lead the fight against all human trafficking which affects 40.3 million people around the world—25% of which are estimated to be children (Liberate Children).

Key Points: 
  • SEAL BEACH, Calif., July 11, 2023 /PRNewswire/ -- TYR announced its first-ever custom collaboration with global charity Operation Underground Railroad (O.U.R.)
  • black and yellow design are available for purchase via TYR online.
  • As a nonprofit comprising global law enforcement, military, survivors, and civilians, Operation Underground Railroad (O.U.R.)
  • Our customers represent strength, and we look forward to seeing them wear this shoe to show their support for this pressing cause."

TYR Partnered as Exclusive Outfitter of the USA Swimming National Team Through the 2024 Olympics

Retrieved on: 
Thursday, April 13, 2023

COLORADO SPRINGS, Colo., April 13, 2023 /PRNewswire/ -- USA Swimming, the National Governing Body for the sport, and TYR announced an expanded partnership – including being the exclusive outfitter of the National Team and the National Junior Team on the world's stages – through Dec. 31, 2024.

Key Points: 
  • COLORADO SPRINGS, Colo., April 13, 2023 /PRNewswire/ -- USA Swimming, the National Governing Body for the sport, and TYR announced an expanded partnership – including being the exclusive outfitter of the National Team and the National Junior Team on the world's stages – through Dec. 31, 2024.
  • "This exciting next step builds upon the great work we've been doing with TYR for the last 10 years," USA Swimming President and CEO Tim Hinchey III said.
  • Also, this year, the National Team and National Junior Team will be outfitted in TYR during athlete introductions, podium appearances and team photos at the 2023 World Championships, 2023 World Junior Championships and 2023 Pan American Games.
  • Fans will get an opportunity to support the athletes heading to the Olympics as TYR will bring the exclusive Official U.S. team kits to the Toyota AquaZone during the U.S. Olympic Trials - Swimming in Indianapolis in June 2024.

TYR SPORT Named official Footwear and eyewear partner of 2023 World's strongest man competition

Retrieved on: 
Wednesday, April 5, 2023

SEAL BEACH, Calif., April 5, 2023 /PRNewswire/ -- TYR Sport is proud to announce it has been named the official footwear and eyewear partner for the 2023 SBD World's Strongest Man (WSM) competition, which kicks off in Myrtle Beach, South Carolina on Wednesday, April 19, and culminates on Sunday, April 23 when a champion is crowned.  

Key Points: 
  • As an official partner, TYR Sport will feature a pop-up retail space within the WSM Fan Zone.
  • As an official partner, TYR Sport will feature a pop-up retail space within the WSM Fan Zone where competitors and attendees alike will be able to purchase TYR footwear , eyewear , apparel, and accessories.
  • "As the official footwear and eyewear sponsor of the World's Strongest Man, TYR Sport is proud to support these incredible athletes as they push the limits of human strength and endurance," said Chief Executive Officer of TYR Sport, Matt DiLorenzo.
  • "We're excited to have TYR Sport on board for this year's World's Strongest Man competition," said of Rebecca Levin, vice president, IMG Media.

TYR Sport Signs Professional Wrestler and Fitness Superstar Natalie Eva Marie

Retrieved on: 
Tuesday, March 28, 2023

SEAL BEACH, Calif., March 28, 2023 /PRNewswire/ -- TYR announces the newest addition to Team TYR, Natalie Eva Marie.

Key Points: 
  • SEAL BEACH, Calif., March 28, 2023 /PRNewswire/ -- TYR announces the newest addition to Team TYR, Natalie Eva Marie.
  • "As our roster continues to expand, we are thrilled to welcome Natalie Eva Marie to Team TYR.
  • She is an inspiration to her many followers and her athletic and professional prowess are unmatched," said the CEO of TYR, Matt DiLorenzo.
  • Today, TYR has become synonymous with the most groundbreaking athletes in swimming and continues to be the choice of champions.

TYR Sport Signs Pro CrossFit® Athlete Dani Speegle, Highlights #GirlsWhoEat Campaign to Empower All Women to Take on the World

Retrieved on: 
Monday, February 27, 2023

After a strong performance at Wodapalooza, she continues to make waves in the fitness competition industry and far beyond.

Key Points: 
  • After a strong performance at Wodapalooza, she continues to make waves in the fitness competition industry and far beyond.
  • She wants to excel on the competition floor and use her platform to empower women.
  • She's on a mission to love herself and empower women to love themselves in a world that is constantly telling women what to be.
  • Today, TYR has become synonymous with the most groundbreaking athletes and continues to be the choice of champions.

TYR Releases Limited Edition Pat Vellner CXT-1 Training Shoe

Retrieved on: 
Wednesday, February 1, 2023

The Limited Edition Pat Vellner CXT-1 Trainers combine the construction of the TYR CXT-1 you've come to trust with design elements inspired by eight-time CrossFit® Games competitor, Pat Vellner.

Key Points: 
  • The Limited Edition Pat Vellner CXT-1 Trainers combine the construction of the TYR CXT-1 you've come to trust with design elements inspired by eight-time CrossFit® Games competitor, Pat Vellner.
  • Since his debut, Vellner has established himself as an elite competitor and fitness athlete with four CrossFit® Games podium finishes.
  • "Pat is one of the greatest crossfitters of all time and we are honored to have him collaborate with us on our first-ever athlete-inspired training shoe," said Matt DiLorenzo, CEO of TYR Sport.
  • Today, TYR has become synonymous with the most groundbreaking athletes in swimming and continues to be the choice of champions.