Unleashing Hip-Hop's Legacy: Hennessy and Nas Join Forces for Spectacular 50th Anniversary Celebration, Featuring Limited Edition Bottle and Global Experiences
Retrieved on:
Tuesday, June 27, 2023
NEW YORK, June 27, 2023 /PRNewswire/ -- Hennessy, the world's leading cognac brand and one of the most name-dropped brands in Hip-Hop, collaborates with Grammy-Award winning rap legend Nas to release a limited-edition Hennessy V.S bottle in celebration of the 50th anniversary of the music style. A collection of unique designs pays tribute to the genre's past, present, and future and its undeniable cultural impact that permeates throughout the world. In addition, the commemoration highlights Hennessy's legitimate connection to the community—a rich blend of those who pioneered and shaped the art form as we know it and the nonconforming new guard who continues to up the game.
Key Points:
- During those humble beginnings, Hennessy was adopted and given emblematic status by the flourishing inner-city circles of hip-hop poets.
- While other brands initially distanced themselves, Hennessy authentically supported and reinforced its bond with its new growing revolutionary tribe.
- Speaking on the collaboration Nas said, "Its an honor to collaborate with Hennessy to commemorate this moment for the art form.
- The limited-edition Hennessy V.S bottle will be available at select retailers and online starting from July 2023 and will be released in limited quantities.