LG SIGNATURE to Diversify Partnership with Italian Luxury Furniture Brand Molteni&C
SEOUL, South Korea, Oct. 7, 2021 /PRNewswire/ -- LG Electronics (LG) is expanding its partnership with Italian premium lifestyle and furniture brand Molteni&C S.P.A to let more consumers experience the premium lifestyle of LG SIGNATURE. Since this 3-year partnership commenced (October 2020), LG SIGNATURE has displayed its luxurious OLED TVs at the renowned Molteni Quality Hub Italy and Molteni&C Flagship Stores across France and North America. This year, this collaboration will operate various marketing strategies to promote premium lifestyles to an even larger audience.