GENESIS AND THE COUNCIL OF FASHION DESIGNERS OF AMERICA ANNOUNCE THREE RISING DESIGNERS FOR DESIGN + INNOVATION GRANT

• Designers to enter five-month challenge celebrating AAPI culture through fashion.

NEW YORK, Sept. 6, 2023 /PRNewswire/ -- Today, Genesis and the Council of Fashion Designers of America (CFDA) announced the selection of three designers who will compete for the CFDA | Genesis House AAPI Design + Innovation Grant, unveiled earlier this summer. Under the mentorship of three fashion and business titans, the designers will enter a five-month challenge to create a collection representing the juxtaposition of Asian heritage and modernity.

Kicking off September 6^th with a panel moderated by Zanna Roberts Rossi, the challenge will pair each designer with a mentor to guide them throughout the design process. The designers will also be given a $40,000 grant from Genesis to fund their collections. The three designers selected are:

• Grace Ling – a womenswear, unisex/gender-neutral clothing, accessories, and jewelry designer whose eponymous label, GRACE LING, has dressed top celebrities such as Jennifer Lopez, Karlie Kloss, Ashley Graham, Emma Chamberlain, and more.
• Andrew Kwon – a Korean-American emerging designer who is the founder, CEO, and designer of his eponymous label, ANDREW KWON, a bridal and womenswear brand.
• Siying Qu and Haoran Li – the co-founders of Private Policy, a genderless and audacious brand of attire, accessories, and footwear dedicated to New York style and spirit.

"Grace Ling, Andrew Kwon, and Private Policy represent the next generation of designers shaping the future of fashion," said Rachel Espersen, executive director of brand experience, Genesis House and Studios, at Genesis Motor America. "Through our partnership with the CFDA on the AAPI Design + Innovation Grant, we hope to provide a platform to one of the most important communities within the industry and can't wait to see their collections come to life."

Throughout the program, the designers will receive invaluable support from industry experts and mentors, helping them refine their creative vision and grow as successful fashion entrepreneurs. The three mentors   include Prabal Gurung (fashion designer), Grace Cha (innovation consultant) and Stephanie Horon (senior director of global marketing at Google), who will work alongside a curated advisory board featuring Fernando Garcia and Laura Kim (founders, Monse), Jodie Turner- Smith (actress), Rachel Espersen (executive director of Genesis brand experience, Genesis House and Studio), Sandra Park (vice president merchandise manager of menswear, Saks) and Steven Kolb (CEO of CFDA). The challenge will also offer the designers the opportunity to visit Korea for a cultural and educational immersion, including a visit to the Onjium research institute to meet with their expert fashion team.

"We are so thrilled with the three participating designers in the CFDA I Genesis House AAPI Design + Innovation Grant program," CFDA CEO Steven Kolb said. "Grace Ling, Andrew Kwon, and Private Policy are a strong representation of AAPI talent, who, in different ways, represent their heritage in meaningful ways and a desire to innovate and improve creativity in American fashion."

The designers' collections will be unveiled at Genesis House early next year, where the winning designer will receive an additional $60,000, bringing the total award to $100,000.

Genesis House is a sophisticated oasis located in the heart of New York City's Meatpacking District, offering experiences influenced by Korean culture and community, culinary excellence, and innovative architecture and technology. Consisting of the Showroom, Restaurant, and Cellar Stage, the lifestyle space evokes audacious design, progressive function, and a distinctly Korean atmosphere that showcases the Genesis brand in harmony and balance with its surroundings.   

Genesis Motor North America 

At Genesis, we put the customer at the center of every decision we make. Genesis is a global automotive brand that delivers the highest standards of performance, design, safety, and innovation while looking towards a more sustainable future. Genesis designs customer experiences that go beyond products, embodying audacious, forward-thinking, and distinctly Korean characteristics within its unique Athletic Elegance design identity. With a growing range of award-winning models — including G70, G80, and G90 sedans, along with GV60, GV70, and GV80 SUVs — Genesis aims to lead the age of electrification, starting with its Electrified G80, GV60, and Electrified GV70 models. Genesis has stated its commitment to becoming an all-electric vehicle brand by 2030 and to pursuing carbon neutrality by 2035. 

Please visit our media site for the latest news at www.genesisnewsusa.com (United States) and www.genesisnews.ca (Canada). 

About CFDA 

The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association founded in 1962 with a membership of 474 of America's foremost womenswear, menswear, jewelry, and accessory designers. Pillars include Diversity, Equity, and Inclusion through the IMPACT initiative, as well as Sustainability in Fashion. The organization provides its Members with timely and relevant thought-leadership and business development support. Emerging designers and students are supported through professional development programming and numerous grant and scholarship opportunities. In addition to hosting the annual CFDA Fashion Awards, the organization owns the Fashion Calendar, is the organizer of the Official New York Fashion Week Schedule, and recently launched RUNWAY360. The CFDA Foundation, Inc. is a separate, not-for-profit organized to mobilize the membership to raise funds for charitable causes and engage in civic initiatives. 

View original content to download multimedia:https://www.prnewswire.com/news-releases/genesis-and-the-council-of-fashion-designers-of-america-announce-three-rising-designers-for-design--innovation-grant-301919589.html

SOURCE Genesis Motor America