Grabar Law Office Investigates Claims on Behalf of Shareholders of JBS S.A. (JBSAY)

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It is alleged that JBS USA continued to make these false claims despite receiving a warning from BBB National Programs' National Advertising Division (NAD), which determined that the company's evidence did not support the net zero claims it was making to consumers.

Metadata
Provider: 
NewsfileNewsfile
Retrieved on: 
Friday, March 15, 2024
Information
Tags: 
Better Business Bureau, JBS USA, News, American depositary receipt, BBB National Programs, Complaint, JBS SA, OTCQX, Advertising, JBS, NAD, Meat
Geotags: 
PHILADELPHIA, PENNSYLVANIA, NY
Organisation: 
GRABAR LAW OFFICE
Stock Symbol: 
OTCQX:JBSAY
Summary
Key Points: 
  • It is alleged that JBS USA continued to make these false claims despite receiving a warning from BBB National Programs' National Advertising Division (NAD), which determined that the company's evidence did not support the net zero claims it was making to consumers.
  • The NAD recommended that JBS USA stop making these net zero claims in its advertising.
  • This recommendation was affirmed by the National Advertising Review Board.
  • If you are a JBS SA investor and would like to learn more about this matter, you are encouraged to visit https://grabarlaw.com/the-latest/jbs-shareholder-investigation/ , contact Joshua H. Grabar at [email protected] or Mia R. Heller at [email protected] , or call 267-507-6085.


Philadelphia, Pennsylvania--(Newsfile Corp. - March 15, 2024) - On February 28, 2024, the New York State Attorney General ("NY AG") announced that it had filed a lawsuit against JBS USA Food Company and JBS USA Food Company Holdings the American subsidiary of the world's largest producer of beef products, JBS S.A. (OTCQX: JBSAY) for misleading the public about the environmental impact of its business operations.

According to the NY AG's complaint, JBS USA has made several misleading claims about its environmental impact, including pledges to curb deforestation and reduce its greenhouse gas emissions, making numerous public pledges to be "net zero" to greenwash the truth and capitalize on consumers' increasing desire to make environmentally friendly choices.

It is alleged that JBS USA continued to make these false claims despite receiving a warning from BBB National Programs' National Advertising Division (NAD), which determined that the company's evidence did not support the net zero claims it was making to consumers. The NAD recommended that JBS USA stop making these net zero claims in its advertising. This recommendation was affirmed by the National Advertising Review Board.

On the news of the filing of the NY AG's Complaint, JBS's American Depositary Receipt ("ADR") price fell $0.22 per share, or 2.38%, to close at $9.02 per share on February 28, 2024.

If you are a JBS SA investor and would like to learn more about this matter, you are encouraged to visit https://grabarlaw.com/the-latest/jbs-shareholder-investigation/, contact Joshua H. Grabar at [email protected] or Mia R. Heller at [email protected], or call 267-507-6085.

Attorney Advertising Disclaimer

Contact:
Joshua H. Grabar, Esq.
Grabar Law Office
One Liberty Place
1650 Market Street, Suite 3600
Philadelphia, PA 19103
Tel: 267-507-6085
Email: [email protected]

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/201870

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