Get Fired Up: Sanuk and Traeger Cook Up the Ultimate Summer Barbecue Shoe
GOLETA, Calif., May 7, 2024 /PRNewswire/ -- Just in time for National Barbecue Month, Sanuk®, a division of Deckers Brands (NYSE: DECK), has joined forces with Traeger, Inc. ("Traeger") (NYSE: COOK), the pioneers of wood-pellet grills, to launch a limited-edition shoe inspired by barbecue culture, the Happy Hour Lite x Traeger. United by a shared passion for good times and bringing people together, the duo created an innovative footwear style for grillin' and chillin'. Complete with sauce-repellent upper material and a removable patent pending beverage opener for grill side refreshments - perfect for the sunny summer months ahead.