NYSE:DECK

Get Fired Up: Sanuk and Traeger Cook Up the Ultimate Summer Barbecue Shoe

Retrieved on: 
Tuesday, May 7, 2024
Shoe, Traeger, EVA, Collection, Taste, Friends, Patent, Video game

GOLETA, Calif., May 7, 2024 /PRNewswire/ -- Just in time for National Barbecue Month, Sanuk®, a division of Deckers Brands (NYSE: DECK), has joined forces with Traeger, Inc. ("Traeger") (NYSE: COOK), the pioneers of wood-pellet grills, to launch a limited-edition shoe inspired by barbecue culture, the Happy Hour Lite x Traeger. United by a shared passion for good times and bringing people together, the duo created an innovative footwear style for grillin' and chillin'. Complete with sauce-repellent upper material and a removable patent pending beverage opener for grill side refreshments - perfect for the sunny summer months ahead.

Key Points: 
  • Complete with sauce-repellent upper material and a removable patent pending beverage opener for grill side refreshments - perfect for the sunny summer months ahead.
  • "The Sanuk x Traeger collection offers functionality with its unique features, drawing inspiration from Traeger's cultivated community and barbecue culture."
  • Get em' while they're hot, the limited-time Sanuk x Traeger collection, available today exclusively on Sanuk.com and retailing for $75.
  • For more information about the Sanuk x Traeger collection, visit www.sanuk.com/traeger or follow along on Instagram @sanuk #smileon and @traegergrills.

HOKA® Announces the Launch of Skyward X: The Next BIG Innovation in Running

Retrieved on: 
Thursday, April 25, 2024
Skyward, Shoe, Element, Heel, EVA, Carbon, Life, Foot, Magic, TPU, PEBA

GOLETA, Calif., April 25, 2024 /PRNewswire/ -- HOKA®, a division of Deckers Brands (NYSE: DECK), is proud to announce the launch of the all-new Skyward X, the latest addition to their maximalist cushioned performance running shoes. Celebrating new innovations in footwear technology to provide signature HOKA cushioning, the Skyward X provides every runner with an experience that feels entirely new and unmistakably HOKA.

Key Points: 
  • GOLETA, Calif., April 25, 2024 /PRNewswire/ -- HOKA®, a division of Deckers Brands (NYSE: DECK), is proud to announce the launch of the all-new Skyward X, the latest addition to their maximalist cushioned performance running shoes.
  • Celebrating new innovations in footwear technology to provide signature HOKA cushioning, the Skyward X provides every runner with an experience that feels entirely new and unmistakably HOKA.
  • "The Skyward X is the result of extensive testing, prototyping and thoughtful innovation, creating something entirely new for HOKA.
  • We are looking forward to sharing the unique Skyward X ride experience with everyone to try out on the roads."

Deckers Brands Promotes Marco Ellerker to President of Global Marketplace

Retrieved on: 
Wednesday, April 24, 2024
Marketing, Globalization, SVP, Ellerker, Growth, Management

GOLETA, Calif., April 24, 2024 /PRNewswire/ -- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced the promotion of Marco Ellerker to the newly created role of President of Global Marketplace, effective August 1, 2024.

Key Points: 
  • GOLETA, Calif., April 24, 2024 /PRNewswire/ -- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced the promotion of Marco Ellerker to the newly created role of President of Global Marketplace, effective August 1, 2024.
  • Ellerker has served in various operational roles at Deckers since 2017, most recently as SVP and General Manager of EMEA, Japan and Distributors Asia Pacific.
  • He will become a member of the Executive Leadership Team, reporting directly to Stefano Caroti, incoming Chief Executive Officer and President of Deckers Brands.
  • "Marco has played a key role in the incredible success our brands have achieved on a global scale," said Dave Powers, Chief Executive Officer and President of Deckers Brands.

Sanuk x Surfrider Launch Ocean-Inspired Earth Day Footwear Collection

Retrieved on: 
Tuesday, April 23, 2024
Foam, BLOOM, Surfrider Foundation, Weather, Woman, Heart, Partnership, Collection, Breathability, GRS, Surfrider, Adventure, Foundation (nonprofit), Movement

GOLETA, Calif., April 23, 2024 /PRNewswire/ -- In honor of Earth Day, Sanuk®, a division of Deckers Brands (NYSE: DECK), has unveiled an ocean-inspired capsule footwear collection with longtime partner, the Surfrider Foundation, a nonprofit environmental organization dedicated to the protection and enjoyment of our ocean, waves, and beaches for all people. In addition to the collection, Sanuk has elevated the partnership through a donation of $50,000 in 2024 to the Surfrider Foundation in support of its mission to protect your happy places.

Key Points: 
  • The Sanuk x Surfrider capsule collection features four beach-ready styles.
  • Among them are the latest iterations of Sanuk's best-selling sidewalk surfers: the men's Donny x Surfrider (available in Khaki) and the women's Donna x Surfrider (available in Taupe).
  • The limited-time Sanuk x Surfrider collection launches today exclusively on Sanuk.com and retails for $50-$70.
  • For more information about the Sanuk x Surfrider collection, visit www.sanuk.com/sanuk-x-surfrider or follow along on Instagram @sanuk #smileon and @surfrider.

UGG ACHIEVES SIGNIFICANT REGENERATIVE AGRICULTURE MILESTONE, ONE YEAR AHEAD OF SCHEDULE

Retrieved on: 
Tuesday, April 23, 2024
Agriculture, Partnership, Carbon, Farmer, UGG, Farm, Soil, Regeneration, Walking

SANTA BARBARA, Calif., April 23, 2024 /PRNewswire/ -- Southern California-based global lifestyle brand UGG® (a division of Deckers Brands [NYSE: DECK]) celebrates a significant milestone of influencing one million acres of grasslands across eighty farms in Australia towards regenerative farmland. The milestone comes a year ahead of schedule and only four years after the brand established a long-term partnership with Land to Market and Savory Institute to support regenerative agriculture.

Key Points: 
  • The milestone comes a year ahead of schedule and only four years after the brand established a long-term partnership with Land to Market and Savory Institute to support regenerative agriculture.
  • To further highlight the brand's commitment to regenerative sourcing, UGG® continues to expand its sustainability-focused offering with its Regenerate by UGG™ collection.
  • These commitments and support are covering more ground, and paving the way for farmers and ranchers to transition to regenerative.
  • UGG® looks forward to continuing meaningful partnerships, such as this one, to care for the planet, one step at a time.

INTRODUCING AHNU®, FOOTWEAR FOR THOSE WHO LIVE ONE STEP AHEAD

Retrieved on: 
Tuesday, March 5, 2024
Sequence, Engineering, PEBA, UGG, Life

GOLETA, Calif., March 5, 2024 /PRNewswire/ -- AHNU®, a division of Deckers Brands (NYSE: DECK), launches today and introduces the star of its inaugural capsule, the Sequence 1 sneaker. Guided by the fusion of performance and aesthetic, AHNU enters the market with the introduction of timeless designs that feature cutting-edge technologies crafted for all-day wear and catered to those who live one step ahead.

Key Points: 
  • Guided by the fusion of performance and aesthetic, AHNU enters the market with the introduction of timeless designs that feature cutting-edge technologies crafted for all-day wear and catered to those who live one step ahead.
  • Every pair of AHNU sneakers reflects the belief that style and performance can coexist harmoniously.
  • Embracing innovative materials and processes, AHNU is dedicated to fusing the benefits of high-performance technologies with timeless styles.
  • We are committed to pushing the boundaries of materials, innovation, and design to bring the next great solution in footwear to the world.

Teva Celebrates 40th Anniversary with the Launch of its 'Where to Next?' Campaign

Retrieved on: 
Wednesday, February 28, 2024
Tropical cyclone, Revive, Collection, Marketing, Archive, Teva, EVA, Alp, Entertainment

GOLETA, Calif., Feb. 28, 2024 /PRNewswire/ -- Teva®, a division of Deckers Brands (NYSE: DECK), announces its 'Where to Next?' campaign in celebration of the brand's 40th anniversary and the creation of the sport sandal category.

Key Points: 
  • GOLETA, Calif., Feb. 28, 2024 /PRNewswire/ -- Teva ®, a division of Deckers Brands (NYSE: DECK), announces its 'Where to Next?'
  • campaign in celebration of the brand's 40th anniversary and the creation of the sport sandal category.
  • For the last four decades, Teva has fueled exploration and the freedom to roam, leaving footprints all over the world.
  • campaign along with the unveiling of a four-part 'Revive' product series inspired by the '80s, '90s, '00s and '10s.

Deckers Brands Names Robin Green as President of HOKA

Retrieved on: 
Monday, February 12, 2024
Marketing, Running, Robin, NIKE, Fitness, Growth, Green

GOLETA, Calif., Feb. 12, 2024 /PRNewswire/ -- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced that it has named Robin Green as its next President of HOKA, effective immediately.

Key Points: 
  • GOLETA, Calif., Feb. 12, 2024 /PRNewswire/ -- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced that it has named Robin Green as its next President of HOKA, effective immediately.
  • Green will serve on the Executive Leadership Team, reporting directly to Dave Powers, Chief Executive Officer and President of Deckers Brands.
  • "HOKA is in its strongest position to date, and I am confident in our ability to continue its positive momentum with Robin at the helm.
  • Green said, "I am thrilled to join Deckers and lead the dedicated HOKA team to further unlock the potential of this outstanding brand.

Deckers Brands Announces CEO Succession Plan

Retrieved on: 
Thursday, February 1, 2024
Interim, Omnichannel, NIKE, Retirement, Commerce, Region, Marketing, UGG, Nike, PUMA, Agility, Culture, Middlebury College, Management

GOLETA, Calif., Feb. 1, 2024 /PRNewswire/ -- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced that Dave Powers has decided to retire as President and Chief Executive Officer, effective August 1, 2024. Powers is expected to continue serving as a member of the Company's Board of Directors (the "Board") through the 2025 Annual Meeting of Stockholders. Stefano Caroti, the Company's Chief Commercial Officer, will be appointed President and Chief Executive Officer, effective upon Powers' retirement. His appointment follows a thorough succession planning process conducted by the Board, assisted by a leading executive search firm. Deckers also expects Caroti will be nominated to serve as a member of the Board at the 2024 Annual Meeting of Stockholders.

Key Points: 
  • His appointment follows a thorough succession planning process conducted by the Board, assisted by a leading executive search firm.
  • Deckers also expects Caroti will be nominated to serve as a member of the Board at the 2024 Annual Meeting of Stockholders.
  • "For more than a decade, Dave has played an instrumental role in building Deckers into the leader it is today," said Mike Devine, Chairman of the Board.
  • "Serving as CEO of Deckers has been a great honor, and I am incredibly proud of our accomplishments to date," said Powers.

UGG TURNS SURPLUS INTO STYLE WITH NEW 'REIMAGINED BY UGG™' COLLECTION

Retrieved on: 
Thursday, February 1, 2024
Lyocell, Magic, UGG, Collection, Life, Season, Wool

SANTA BARBARA, Calif., Feb. 1, 2024 /PRNewswire/ -- Southern California-based global lifestyle brand UGG® (a division of Deckers Brands [NYSE: DECK]) unveils ReImagined by UGG™, an offering crafted with preferred materials. Using leftover leathers and suedes, the collection creates new takes on iconic UGG® silhouettes like the Tasman and Classic Ultra Mini.

Key Points: 
  • Using leftover leathers and suedes, the collection creates new takes on iconic UGG® silhouettes like the Tasman and Classic Ultra Mini.
  • While this offering acts as the first iteration of ReImagined by UGG™, future collections will vary depending on multiple factors, including the amount of surplus materials available.
  • Classic Ultra Mini ReImagined, $150 + Tasman ReImagined, $110 – The Classic Ultra Mini ReImagined and Tasman ReImagined are now thoughtfully reimagined with carefully selected surplus suede and sheepskin from other styles by UGG®.
  • ReImagined by UGG™ is available now for purchase at UGG.com , UGG® stores, and select wholesale retailers nationwide.