Jeremy Wintroub joins ICP as its first-ever Global Head of Production Strategy
LONDON, June 15, 2023 /PRNewswire/ -- ICP, a worldwide leader in Content Operations, Strategy and Services, has appointed Jeremy Wintroub its Executive Vice President and Global Head of Production Strategy, a newly created senior leadership position. He will be based in New York, serving a global client roster that includes The Coca-Cola Company, Procter & Gamble, NBCUniversal, Diageo, L'Oréal, Mars and Unilever.
- LONDON, June 15, 2023 /PRNewswire/ -- ICP, a worldwide leader in Content Operations, Strategy and Services, has appointed Jeremy Wintroub its Executive Vice President and Global Head of Production Strategy, a newly created senior leadership position.
- "He'll lead efforts to define state-of-the-art production and creative operation capabilities tailored to our global client base.
- Wintroub comes to ICP from NBCUniversal, where he most recently led Creative Operations for Peacock, its streaming platform, since its inception.
- ICP's appointment of a Global Head of Production Strategy recognizes growing demand for scaled marketing and commercial content strategies powered by personalization, customization and automation.