USO Receives Lilly Endowment Grant for Digital Transformation Projects to Increase Support for Service Members
Arlington, VA, Jan. 25, 2024 (GLOBE NEWSWIRE) -- A $4,522,500 grant from Lilly Endowment Inc. will enable the USO to modernize its data architecture to reach more service members and families in more impactful ways.
- Arlington, VA, Jan. 25, 2024 (GLOBE NEWSWIRE) -- A $4,522,500 grant from Lilly Endowment Inc. will enable the USO to modernize its data architecture to reach more service members and families in more impactful ways.
- Specifically, the funded projects will enable the USO to:
Predict needs and recommend programs and events based on customer geographic location and/or preferences or self-identified demographics (e.g., family programs)
Deliver programs across the digital experience: mobile app, website, or service member computer at USO Centers
The updated mobile app will connect service members and families to USO programs and services across the globe. - It will digitize requests for support, event registration, and programs like the USO Reading Program.
- “We believe these projects will significantly help USO leverage technology to strengthen and enhance even further its programs and impact.”