BFY | Jotup

Hain Celestial to Showcase Garden Veggie™ Flavor Burst™ Tortilla Chips & Earth's Best® Smoothie Benefits Innovation at Natural Products Expo West 2024

Retrieved on:

Wednesday, March 6, 2024

Cheese, Snack, Mineral, Growth, BFY, Quality, Hain Celestial Group, Global health, Food, Vegetable, Immunity, Anaheim Convention Center, HAIN, Taste

HOBOKEN, N.J., March 6, 2024 /PRNewswire/ -- The Hain Celestial Group (Nasdaq: HAIN), a leading global health and wellness company whose purpose is to inspire healthier living through better-for-you (BFY) brands, announced today that it will showcase several breakthrough innovations across its global portfolio at Expo West 2024 held March 12-16 at the Anaheim Convention Center. Located in Booth #404, Hain will be sampling Garden Veggie™ Flavor Burst™ Tortilla Chips, as well as highlighting Earth's Best® Organic Support Smoothies and new sustainable packaging solutions from the Ella's Kitchen® & Celestial Seasonings® brands.

Key Points:

Located in Booth #404, Hain will be sampling Garden Veggie™ Flavor Burst™ Tortilla Chips, as well as highlighting Earth's Best® Organic Support Smoothies and new sustainable packaging solutions from the Ella's Kitchen® & Celestial Seasonings® brands.
"We'll also be highlighting leading brands from our global portfolio that are available in more than 75 countries worldwide.
Garden Veggie ™ Flavor Burst™ Tortilla Chips - Garden Veggie Snacks, the trailblazer in better-for-you snacking, recently launched its first better-for-you flavored tortilla chip.
Additionally, Hain will be featuring innovation from The Greek Gods® yogurt, Celestial Seasonings® teas, Alba Botanica® sun care and Live Clean® personal care.

Palmex Leverages StayinFront’s Retail Optimization Platform to Maximize Growth

Retrieved on:

Thursday, November 9, 2023

Commercial director, BFY, Growth, Analytics, Partnership, ROP, Vegetable, Airline

Mexico City, Mexico, Nov. 09, 2023 (GLOBE NEWSWIRE) -- StayinFront, Inc., the global leader of mobile cloud-based retail optimization solutions, announced a multi-year agreement to deliver its best-in-class Retail Optimization Platform® (ROP) solution to Palmex Alimentos SA de CV.

Key Points:

Mexico City, Mexico, Nov. 09, 2023 (GLOBE NEWSWIRE) -- StayinFront, Inc., the global leader of mobile cloud-based retail optimization solutions, announced a multi-year agreement to deliver its best-in-class Retail Optimization Platform® (ROP) solution to Palmex Alimentos SA de CV.
Palmex, headquartered in Monterey, Mexico, is a leading manufacturer of “Better for You” (BFY) pellet-based snacks that use a blend of unique ingredients from cereals to vegetables.
Palmex field representatives and managers in Mexico will leverage StayinFront TouchCG® and StayinFront Insight® Analytics to collect orders and effectively manage the efforts of their selling team.
Our Retail Optimization Platform will deploy rapidly and provide a platform for the continued growth of Palmex Products,” stated Pablo Rivera Rio, Commercial Director, StayinFront LATAM.

SRW Agency Elevates Long-time Team Members to C-Suite Leadership; Wins New Partnerships

Retrieved on:

Monday, September 18, 2023

Aurora, SRW, Aurora Organic Dairy, Food, Yoy, BFY, Himalaya Wellness Company, Cryptocurrency

CHICAGO, Sept. 18, 2023 /PRNewswire/ -- SRW Agency, an independent, full-service marketing agency known for growing natural health and wellness companies, announced the addition of many new clients to their expanding roster. The agency is also thrilled to recognize the hard work and dedication of its longtime team members by promoting them to key leadership positions.

Key Points:

The agency is also thrilled to recognize the hard work and dedication of its longtime team members by promoting them to key leadership positions.
"We are working with clients that were on our literal vision board as we created this agency," said Kate Weidner, co-founder and CEO of SRW.
These team members include:
These promotions not only recognize the exceptional talent within the agency but also underscore SRW's commitment to nurturing and advancing its own team members.
Through more efficient workflows and a stronger team, SRW is well-positioned to continue delivering outstanding results for its clients.

Hain Celestial Unveils Strategy to Transform Company to Drive Sustainable Profitable Growth at 2023 Investor Day

Retrieved on:

Wednesday, September 13, 2023

Acceleration, HAIN, Hain, Drink, Snack, Hain Celestial Group, Investment, Growth, Synthetic Liquid Fuels Program, BFY, Management, Retail, Security (finance)

HOBOKEN, N.J., Sept. 13, 2023 (GLOBE NEWSWIRE) -- Hain Celestial Group (Nasdaq: HAIN) (“Hain”, “Hain Celestial” or the “Company”), a leading manufacturer of better-for-you brands to inspire healthier living, today unveils its Hain Reimagined strategy to accelerate the Company’s profitable growth path at its 2023 Investor Day event in New York.

Key Points:

Wendy Davidson, President and Chief Executive Officer, stated, “Following a comprehensive review of our business, I am excited to unveil our Hain Reimagined strategy.
Hain Reimagined is a multi-year transformation plan designed to drive long-term sustainable growth and attractive shareholder returns.
The Hain Celestial 2023 Investor Day presentation will be webcast today beginning at 8:30 AM Eastern Time.
The live webcast and accompanying slides will be available under the Investors section of the Company’s corporate website at www.hain.com .

Superlatus Innovates $151 Billion US Snacking Market with Pulse-Based Protein Twists Under the Brave Robot Brand

Retrieved on:

Thursday, August 24, 2023

Brave Robot, Food technology, Snack, University, Brain, HEALTH, Sophia (wisdom), The Smith's Snackfood Company, Federated Co-operatives, School, Student, Growth, BFY, Frito-Lay, Sodium, Soft drink

The Company has unveiled its intent to introduce pulse-based twisted protein snacks through its Brave Robot brand.

Key Points:

The Company has unveiled its intent to introduce pulse-based twisted protein snacks through its Brave Robot brand.
This disruptive innovation leverages the advanced food extrusion technology from Sapientia Technology, LLC ('Sapientia'), a wholly-owned subsidiary of the Company.
The pulse-based twisted protein snack under the Brave Robot portfolio will be well-positioned to solve the problem of empty calories with tasty snacks.
The Company expects to market the Brave Robot snacks in the United States in early 2024.

Harvest Snaps Organic Sea Salt is a Tasty Snack for Summertime

Retrieved on:

Tuesday, July 11, 2023

Sprouts, Target, Whole Foods Market, GMO, BFY, Sprouts Farmers Market, Sodium, Snack, Marketing, USDA, Egg, Flour

FAIRFIELD, Calif., July 11, 2023 /PRNewswire/ -- Harvest Snaps is stepping up the crunch experience with its new organic Artisan Sea Salt Baked Green Pea Snacks. Great for taking on beach day outings or satisfying poolside munchies, these USDA certified organic snacks feature whole organic green peas milled in house as the first ingredient, plus a bold sprinkle of sea salt. The tasty baked (this is a no-fry zone!) snacks are packed with plant-protein and a good source of fiber, plus certified gluten free and vegetarian-friendly. They also contain no artificial flavors or preservatives, no GMO's, no wheat, no soy, no nuts, no peanuts, and no eggs. Now that's something to smile about!

Key Points:

FAIRFIELD, Calif., July 11, 2023 /PRNewswire/ -- Harvest Snaps is stepping up the crunch experience with its new organic Artisan Sea Salt Baked Green Pea Snacks .
Great for taking on beach day outings or satisfying poolside munchies, these USDA certified organic snacks feature whole organic green peas milled in house as the first ingredient, plus a bold sprinkle of sea salt.
Shared Sandra Payer, Head of Marketing at Calbee America, Inc., "Our organic sea salt baked snacks are crafted with the same craveable taste, texture and plant-based nutrition as Harvest Snaps' flagship lineup, while providing a delicious new option made with real veggies for the growing number of shoppers seeking organic snacking solutions."
Sold in 3oz bags, Harvest Snaps' organic Artisan Sea Salt Baked Green Pea Snacks are available for retailers nationwide to carry and sold at select Target, Sprouts Farmers Markets, and Whole Foods Markets, plus direct to consumer at HarvestSnaps.com .

Nearly 4 in 10 US consumers closely or occasionally follow a sober curious lifestyle

Retrieved on:

Thursday, June 1, 2023

CHICAGO, June 1, 2023 /PRNewswire/ -- The 'sober curious' lifestyle is inching into the mainstream as, according to new Mintel research, nearly four in 10 US consumers closely (22%) or occasionally (16%) follow a sober curious lifestyle.

Key Points:

CHICAGO, June 1, 2023 /PRNewswire/ -- The 'sober curious' lifestyle is inching into the mainstream as, according to new Mintel research, nearly four in 10 US consumers closely (22%) or occasionally (16%) follow a sober curious lifestyle.
The sober curious lifestyle often provides consumers with a sense of community and support.
While nearly a third (32%) of Millennials say they closely follow the sober curious lifestyle, actual adherence may vary from person to person and reflect their own definition of 'sober curious.'
And while consumers are rethinking their alcohol consumption, alcoholic beverages remain a mainstay indulgence for sober curious consumers.

Better for You Media's Product Search Live Announces Influencer Program with Payouts for Live Shopping Sales Made on Their Social Media Channels

Retrieved on:

Monday, February 20, 2023

PHILADELPHIA, Feb. 20, 2023 /PRNewswire/ -- Better for You (BFY) Media's Product Search Live, a modern and data-driven live shopping experience that's reinventing the genre, is introducing its Influencer Program and commissions for sales they make during the first show on Thursday, February 23 from 7-9 p.m. EST in Philadelphia.

Key Points:

Product Search Live has made it easy for digital marketers, influencers and celebrities to stream the show via their own social media channels and create their own revenue.
The show is offering up to a 3% net revenue payout on all products sold during Product Search Live's two-hour programming window.
"It's that easy," says Albany Irvin , Product Search Live's lead host and a live shopping expert who drove $200 million in sales as an on-air host at QVC.
BFY Media will leverage existing marketplace audiences, brands' social media channels, influencers, and paid media buys to drive engagement.

Global Technology, Analytics and Data Leader IRI Partners With Better for You Media to Sponsor Battle of the Brands and Behind the Wrapper Programming

Retrieved on:

Thursday, February 9, 2023

Life, Digital branding, NPD, Interest, IRI (company), Ecosystem, Health, Atmosphere, Food, Wrapper, The NPD Group, IRI, Fast-moving consumer goods, Growth, BFY, Social media, Marketing

CHICAGO and PHILADELPHIA, Feb. 9, 2023 /PRNewswire/ -- Better for You Media (BFY Media), a media network focusing on global wellness, health and food, announces it has partnered with Information Resources, Inc. (IRI), a world leader in technology, analytics and data, to be the official data sponsor of BFY Media's web series Battle of the Brands and the how-it's-made show "Behind the Wrapper," set to air on a major streaming platform this year.

Key Points:

"BFY Media is proud to partner with IRI to bring incredible value to our programming, especially our brands and viewers," says BFY Media Founder and Executive Producer Peter Groverman.
"We look forward to working with them on developing this sponsorship and creating innovative new ways to bring IRI's rich insights to life."
As part of the sponsorship, IRI will provide its proprietary sales metrics to be featured in BFY programming, which is focused on global wellness, health and food.
BFY Media is currently recruiting brands who wish to participate in the next Battle of the Brands.

SRW Agency Kickstarts 2023 with New Client Partnerships and Executive Leadership Promotions

Retrieved on:

Tuesday, February 7, 2023

Suji-gu, CPG, Director of Operations, SRW, BFY, Wellness, Field Roast Grain Meat Co., Grocery store, Asian cuisine

CHICAGO, Feb. 7, 2023 /PRNewswire/ -- SRW, an independent, full-service marketing agency known for growing natural health and wellness companies, welcomed three new clients to their roster of better-for-you brands to start Q1. Suji's Asian Cuisine, Rösti Stuft Spuds, and Primal Pet Foods have all inked partnerships with SRW to heighten brand awareness and sales this year.

Key Points:

The wellness agency announced three new clients and two leadership promotions as part of its continuous growth.
CHICAGO, Feb. 7, 2023 /PRNewswire/ -- SRW , an independent, full-service marketing agency known for growing natural health and wellness companies, welcomed three new clients to their roster of better-for-you brands to start Q1.
Suji's Asian Cuisin e , Rösti Stuft Spuds , and Primal Pet Foods have all inked partnerships with SRW to heighten brand awareness and sales this year.
Together, Velasco and Dixon's leadership will empower the agency to continue its mission to do great work with and for great people.