Meet Visa: Reintroducing the Iconic Visa Brand to Everyone, Everywhere
Aligned closely with the companys business strategy, this phase includes the debut of a dynamic global marketing campaign and a preview of a modernized look for Visas iconic brand.
- Aligned closely with the companys business strategy, this phase includes the debut of a dynamic global marketing campaign and a preview of a modernized look for Visas iconic brand.
- As part of a multi-year evolution of its iconic brand, Visa is sharing an initial glimpse into its evolved visual brand identity, launching in late 2021, which features refreshed colors for digital impact and a new brand symbol designed to express the purpose behind the brand.
- (Graphic: Business Wire)
More than 60 years ago, when Visa was founded, few could imagine a world beyond cash and checks. - Illustrating the scope of Visas capabilities, initial elements of Visas brand evolution include:
Meet Visa films spotlight the power of the network.