Let Radio's Top Talkers Rocket-Launch Your Brand - 'The Radio Agency' Explores Highly Effective Advertising Tactic Many Businesses Overlook
Retrieved on:
Tuesday, August 17, 2021
"The death of Rush Limbaugh left a vacuum in conservative Talk Radio with no shortage of would-be successors to entertain Rush's audience," Lipsky noted.
Key Points:
- "The death of Rush Limbaugh left a vacuum in conservative Talk Radio with no shortage of would-be successors to entertain Rush's audience," Lipsky noted.
- "That creates opportunity for new Talk Radio advertisers to buy primetime airtime for less than the premium rates that Limbaugh once commanded."
- Taken as a group, these entertainers provide fertile ground on which advertisers could grow a new brand or business.
- For the latest information on radio advertising strategy, visit The Radio Agency's blog online .