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Sparkling Ice® Refreshes Market Position with First Chief Growth Officer Rich DePencier

Retrieved on:

Thursday, January 4, 2024

Procter & Gamble, Marketing, Starbucks, Pantene, Procter, Talking Rain, Tide, Charmin, Sparkling, Cover girl, Rich, Drink, Growth, Investment, CPG, Bottled water

In this new position, DePencier leads the company's largest-ever investment in marketing and innovation around Sparkling Ice with bold creative campaigns, flavorful new product launches, unique brand collaborations and partnerships, and new channel expansion.

Key Points:

In this new position, DePencier leads the company's largest-ever investment in marketing and innovation around Sparkling Ice with bold creative campaigns, flavorful new product launches, unique brand collaborations and partnerships, and new channel expansion.
DePencier's sweet spot is building highly motivated brand teams to accelerate share growth across channels, cultures, and countries around the globe.
"We're excited to put a stake in the ground and bring the beloved Sparkling Ice brand to life in fresh ways that will delight millions of our loyal fans," said Rich DePencier, Chief Growth Officer at Talking Rain Beverage Company.
I'm grateful to have Rich DePencier join our organization as we proactively and aggressively look to expand our position as the number one sparkling water brand in the U.S., transforming Sparkling Ice into a lifestyle icon," said Ken Sylvia, Chief Executive Officer at Talking Rain Beverage Company.

Award-Winning Firm The Brand Agency Announces Expansion of New York City Operations

Retrieved on:

Tuesday, January 10, 2023

Motorola, Lumen (branding agency), Hulu, Fortune 500, Communication, New York Fashion Week, News, Organization, PR, HBO, Growth, Netflix, Tribeca Film Festival, Playboy, LVMH, Cover girl, Amazon, The Walt Disney Company

NEW YORK, Jan. 10, 2023 /PRNewswire-PRWeb/ -- Full-service public relations and communications firm, The Brand Agency is pleased to announce the expansion of its East Coast operations. The full-service hub in New York City will operate out of a new office in the Flatiron District. This Manhattan location is an outpost for the West Coast-founded agency as it seeks to better service East Coast-based clients in 2023.

Key Points:

The full-service hub in New York City will operate out of a new office in the Flatiron District.
This Manhattan location is an outpost for the West Coast-founded agency as it seeks to better service East Coast-based clients in 2023.
At the helm of this expansion is the agency's East Coast Vice President, Kat Edwards who aims to strengthen The Brand Agency's New York presence and service the growth of their roster of East Coast-based clients.
"Formally expanding our footprint was a natural progression for our firm," says The Brand Agency Founder and CEO, Priscila Martinez.

The Beauty Health Company Appoints Amy Juaristi as Head of Corporate Affairs

Retrieved on:

Monday, May 9, 2022

The Beauty Health Company (NASDAQ: SKIN), the breakthrough category creator at the intersection of traditional beauty and aesthetics, today announced that Amy Juaristi has been appointed Head of Corporate Affairs, a newly created role.

Key Points:

The Beauty Health Company (NASDAQ: SKIN), the breakthrough category creator at the intersection of traditional beauty and aesthetics, today announced that Amy Juaristi has been appointed Head of Corporate Affairs, a newly created role.
Ms. Juaristi will join BeautyHealths Executive Committee and lead the development, advancement, and execution of the companys strategic communications and public affairs strategy.
View the full release here: https://www.businesswire.com/news/home/20220508005079/en/
Amy Juaristi, Head of Corporate Affairs, The Beauty Health Company (Photo: Business Wire)
Ms. Juaristi has spent two decades in beauty, consumer goods, and healthcare, working with companies experiencing significant growth and transformation.
The Beauty Health Company is a global category-creating company focused on delivering beauty health experiences by reinventing our consumers relationship with their skin, their bodies and their self-confidence.

Wethos Virtual Studios Announces Competition for Freelancers to Win $10,000 to Start Their Businesses

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Monday, February 14, 2022

NASHVILLE, Tenn., Feb. 14, 2022 (GLOBE NEWSWIRE) -- Wethos Virtual Studios , the leading platform for freelancers to team up and transform their one-person shops into full-service studios, has announced a new competition for freelance entrepreneurs getting their businesses off the ground.

Key Points:

NASHVILLE, Tenn., Feb. 14, 2022 (GLOBE NEWSWIRE) -- Wethos Virtual Studios , the leading platform for freelancers to team up and transform their one-person shops into full-service studios, has announced a new competition for freelance entrepreneurs getting their businesses off the ground.
The competition, which launches on February 1, will award $10,000 to three entrepreneurs hoping to start their own business.
Submissions will remain open until Monday, Feb. 28, 2022, and winners will be announced Wednesday, March 16.
Rachel and Claire teamed up to build technology that helped them scale their own freelance studio to $1.4M in revenue in just 18-months, software that's now known as a Wethos Virtual Studios.

FLIP Maximizes Earning Potential for Digital Creators with Commissioned Video Reviews, Content Dashboard

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Friday, December 3, 2021

People, Hourglass, Review, CEO, Time, Income, FLIP, Human, Cover girl, Entrepreneurship, GLOBE, Social media, Social commerce, BDMI, Murad, Philosophy, Video game, Online shopping

FLIPs creator dashboard will allow users to manage content and offer in-depth engagement statistics to gauge how each video performs.

Key Points:

FLIPs creator dashboard will allow users to manage content and offer in-depth engagement statistics to gauge how each video performs.
FLIP users who create engaging reviews can monetize content and redeem earnings for FLIP credits or transfer funds into their bank account.
Most social media companies were built around sharing content and were not set up for creators to build their businesses and monetize organically.
This focal point enables them to monetize and grow alongside FLIP, without the need for third-party deals or sponsorships.

Marcolin Announces a Three-Year Partnership With Treedom and Timberland Eyewear

Retrieved on:

Wednesday, September 8, 2021

Timberland, together with Treedom, is committed to plant 50 million trees around the world by 2025.

Key Points:

Timberland, together with Treedom, is committed to plant 50 million trees around the world by 2025.
Treedom.net is the first website that allows anyone to plant a tree remotely and follow the story of the project.
This new partnership between Marcolin and Treedom will create a long-lasting bond between people, communities and territories in which they live.
Marcolin is a worldwide leading company in the eyewear industry founded in 1961 in the heart of the Veneto district.

GenTech Hires Top Outsourced Sales Agency Vista Brands to Drive Sales Growth for Recent Brand Acquisitions

Retrieved on:

Thursday, August 12, 2021

That led her to C-suite and sales strategist roles, driving revenues for multiple brands, and developing a rich network of high-level relationships with major retailers.

Key Points:

That led her to C-suite and sales strategist roles, driving revenues for multiple brands, and developing a rich network of high-level relationships with major retailers.
Lisa has worked with Fizzique in the past, helping to drive sales on Amazon.com and Walmart.com as well as in Walmart physical stores.
The Company owns and operates leading functional foods brand, SINFIT Nutrition, which offers a range of high-end Functional Foods.
This press release may contain forward-looking statements, including information about management's view of GenTech, Inc.'s future expectations, plans and prospects.