Mobil 1 and Hagerty Make Their Partnership Official: The Legendary Motorsports and Automotive Brands are on a Mission to Save Driving and Celebrate Car Culture
TRAVERSE CITY, Mich., Nov. 2, 2022 /PRNewswire/ -- In the over-scheduled, over-programmed race of daily life, cars are often viewed as machines used for commuting – the thing that gets us from one place to another. While automobiles keep nearly a quarter of a billion Americans on the road, the world's leading synthetic motor oil and iconic motorsports brand Mobil 1™ and the automotive lifestyle brand Hagerty™ are committed to cultivating and celebrating a more meaningful car culture that brings joy to driving and builds a community of driving enthusiasts. To fuel that purpose, today, the two brands formalized their alliance in a multi-year collaboration to serve drivers everywhere.
- "Hagerty has a purpose to save driving and car culture.
- Mobil 1 has a mission to spread the love of driving," said Scott Howard, Director, North America Finished Lubricants at ExxonMobil.
- "But we've grown into an automotive lifestyle brand because the passion of driving enthusiasts is so much bigger than the car themselves.
- Empowering people who love cars of all types is what motivates Mobil 1 and Hagerty to serve driving communities together."