Allens Boots

Muros' 2022 Survey Reveals Five Creative Marketing Trends

Retrieved on: 
Wednesday, April 13, 2022
Water, NFL, Advertising, Athlete, Awareness, Marketing, Culture, Ageing, Creativity, QR, Organization, Human, Muros, Allens Boots, Social media, Heart, Female, Geography, Adair Park, Millennials, Multimedia, Trust, Public relations, Interior design

CHICAGO, April 13, 2022 /PRNewswire/ -- In today's marketing landscape, making a positive and lasting impression involves creatively tapping into current culture. Brands need to stand out and inspire engagement. To find out how best to connect with consumers, Muros, a Chicago-based global art activation agency, surveyed nearly 1,000 people across the country.

Key Points: 
  • CHICAGO, April 13, 2022 /PRNewswire/ -- In today's marketing landscape, making a positive and lasting impression involves creatively tapping into current culture.
  • Below are five trends Muros' survey revealed about creativity in marketing and how murals, specifically, resonate with consumers.
  • Seventy-three percent of Muros' survey respondents say they're more likely to purchase from a brand that engages in creative marketing efforts as opposed to billboards or traditional advertising.
  • Sixty-seven percent of survey respondents say they are more likely to take notice of a brand that uses murals as a part of its marketing campaign.