Garnier Debuts Product Impact Ranking Across Hair Care Range for US Market
NEW YORK, Dec. 5, 2022 /PRNewswire/ -- Garnier continues to take steps in its Greener Beauty journey, the brand's end-to-end approach to continually improving the impact profile of its products, through the debut of a digital labeling system that ranks its hair care products versus other L'Oreal Group Products based on 14 environmental factors.
- Product Impact Labelling ranks each product from A to E, with "A" indicating the 10% of L'Oreal Group Products in the same category with the lowest relative product impact.
- "The Product Impact Labelling system is based on the key impact assessments of the Sustainable Product Optimization Tool (SPOT), a methodology that L'Oreal developed together with independent scientific experts."
- Garnier, a L'OralUSAbrand, was developed in 1904 inFranceby hair care expertAlfred Amour Garnierand is now present in more than 65 countries worldwide.
- Following the launch of Garnier inthe United Statesin 1999 with Nutrisse hair color, the brand has continued to develop cutting-edge beauty products The entire collection of Garnier brands available in the U.S. includes Nutrisse, Fructis hair care, and Fructis Style, Olia hair color, Color Sensation hair color, SkinActive, and Whole Blends hair care.