The Covenant with Black America

NIL ATHLETES STAR IN KINLY NIL CAMPAIGN "PREPARE FOR YOUR MOMENT"

Retrieved on: 
Thursday, October 20, 2022

ATLANTA, Oct. 20, 2022 /PRNewswire/ -- Kinly, the financial app that proudly serves the unique needs of Black America and its allies, launches its first NIL campaign "Prepare for Your Moment", to promote financial empowerment and building generational wealth within the Black community. University of North Carolina Women's Basketball star Deja Kelly along with Jackson State football's Shedeur Sanders and Shilo Sanders are featured in the campaign highlighting the hard work and dedication young people need to prepare for their personal "moments" and how the Kinly app can support their financial goals.

Key Points: 
  • Kinlys goal is to empower our community to take control of their finances through relatable financial education, modern financial features and Black-focused spending.
  • They all truly exemplify what our Prepare for Your Moment campaign is about, says Donald Hawkins Kinly founder and CEO.
  • "I speak all the time about how important it is for young athletes to build generational wealth," says Deja.
  • The objective of the "Prepare for Your Moment" campaign is to generate awareness of the Kinly app and empower consumers to improve their financial livelihood.