The Last Unicorn

Female-Led Firm Sweet Streets Follows Its Heart into New Chapter with The Last Unicorn 40th Anniversary

Retrieved on: 
Wednesday, December 7, 2022

When the pandemic hit, she rediscovered her love for the film which paved the way for a new chapter in her company's story.

Key Points: 
  • When the pandemic hit, she rediscovered her love for the film which paved the way for a new chapter in her company's story.
  • Sweet Streets will unveil a major event as part of The Last Unicorn's two-year 40th-anniversary celebration.
  • Like the unicorn, the film isn't afraid to explore more complex emotions and experiences, and it's never shy about where it needs to go.
  • Sweet Streets simultaneously teased an upcoming licensed Selkie collection of apparel and home decor that riffs on the film's pastel watercolor palette and animated art.

THE VOICE ENTERS THE METAVERSE! ITV STUDIOS PARTNERS WITH VIRTUAL BRAND GROUP TO BRING THE ICONIC SINGING EXPERIENCE TO THE METAVERSE

Retrieved on: 
Thursday, October 27, 2022

LOS ANGELES, Oct. 27, 2022 /PRNewswire/ -- You know The Voice - but do you know what's next? Today, ITV Studios announced that it has granted exclusive rights in the metaverse for the world's number one talent show to the Virtual Brand Group (VBG). The Voice redefined stardom with its instantly iconic blind auditions and competitive celebrity coaches - that removed judgment based on physical appearance and empowered people based just on their talent.

Key Points: 
  • Today, ITV Studios announced that it has granted exclusive rights in the metaverse for the world's number one talent show to the Virtual Brand Group (VBG).
  • Virtual Brand Group (VBG), an award-winning metaverse pioneer known for building immersive experiences and communities, will collaborate with ITV to develop, build and operate The Voice in the metaverse for the first time.
  • Today we come full circle," said Lucie Stoffers, Head of Brand & Licensing at ITV Studios.
  • Its Brand & Licensing department is responsible for all global commercial activities, including sponsorship, brand licensing, consumer products, gaming, and live events.