Heather DeLoach

The Doux Announces First-Ever TikTok Campaign in Partnership with Female Rapper, Baby Tate, to Honor National Hip Hop Month

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Friday, November 11, 2022

With National Hip Hop Month being declared an official U.S. holiday just last year, The Doux's CEO, Founder, Maya Smith ,decided to take her brand, inspired by the music and nostalgia of 90's Hip Hop, to new heights this year.

Key Points: 
  • With National Hip Hop Month being declared an official U.S. holiday just last year, The Doux's CEO, Founder, Maya Smith ,decided to take her brand, inspired by the music and nostalgia of 90's Hip Hop, to new heights this year.
  • "We always pay homage to the OG artists in the space and now we're looking to elevate the next queens in the hip hop industry, which is what led us to Baby Tate.
  • The products are even named after iconic Hip Hop / R&B songs by legendary female artists such as the Mist Demeanor Honey Shine Mist , Push It!
  • To tune into the rest of the campaign, follow along on TikTok at @ilovethedoux !