Havas Creative appoints new tier of global leadership to enhance cross-market capabilities and boost integrated, international growth
Retrieved on:
Thursday, January 12, 2023
MRM, Partner (business rank), JBL, Havas Creative, SVP, JWT, Chief of staff, BBDO, Study of global communication, Samsung, Reckitt, DiGennaro Communications, Kwame Kilpatrick, Marketing, Harman Kardon, Woman, Harman International, PR, JLL, Perception, Innovation, Global Brands Group, Management, News, Randstad, Havas
Global Chief Marketing Officer Tracey Barber is promoted to Global Chief Transformation and Growth Officer, and Managing Partner, Global Brands Tamara Greene is promoted to Managing Director, Global Brands – both new roles – while former MRM SVP, Director of Global Communications Jocelyn Weiss has been appointed Global Chief Communications Officer.
Key Points:
- Global Chief Marketing Officer Tracey Barber is promoted to Global Chief Transformation and Growth Officer, and Managing Partner, Global Brands Tamara Greene is promoted to Managing Director, Global Brands – both new roles – while former MRM SVP, Director of Global Communications Jocelyn Weiss has been appointed Global Chief Communications Officer.
- They represent the first major leadership appointments by Havas Creative Global CEO Donna Murphy since she was promoted to the role in July 2022.
- Barber has spent the past three years as Havas Creative's Global Chief Marketing Officer, driving year-on-year growth across the network through her leadership of new business, marketing, and internal and external communications.
- Greene has been with Havas Creative since 2009, most recently as Managing Partner, Global Brands, and has led global initiatives for Havas' substantial Reckitt account for more than seven years.