Max Verstappen Signs With EA Sports™
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Friday, February 3, 2023
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Electronic Arts Inc. (NASDAQ: EA) today announced that EA SPORTS™, a leader in interactive sports entertainment, has signed a partnership with back-to-back Formula 1® World Champion Max Verstappen.
Key Points:
- Electronic Arts Inc. (NASDAQ: EA) today announced that EA SPORTS™, a leader in interactive sports entertainment, has signed a partnership with back-to-back Formula 1® World Champion Max Verstappen.
- The agreement will see the Oracle Red Bull Racing driver collaborate with the brand to create content across the EA SPORTS portfolio.
- The deal also includes sponsorship with Verstappen for the 2023 season, with EA SPORTS branding featuring on the chin of his race helmet.
- “EA SPORTS is an icon for so many millions of fans, and I’m proud to represent them for the 2023 season.”
Over the past two seasons, Max Verstappen has become one of the biggest names in the sport.