Women's World Games

Stagwell (STGW) Marketing Cloud's ARound Welcomes AR / VR Industry Leaders Dana Ware as First Chief Creative Officer, Lauren Fisher as Creative Advisor, to Develop New Augmented Reality Experiences

Retrieved on: 
Wednesday, May 10, 2023
Cloud, Cleveland Cavaliers, NFL, IGDA, ECD, VOID, Kansas City Royals, Religion, Women's World Games, NBA, Minnesota Twins, MLB, Knowledge, Around, Woman, Conference, Entertainment, Video game, Creative industries

ARound – part of the Stagwell (NASDAQ: STGW) Marketing Cloud – also tapped Lauren Fisher as an advisor on creative direction and live-action content.

Key Points: 
  • ARound – part of the Stagwell (NASDAQ: STGW) Marketing Cloud – also tapped Lauren Fisher as an advisor on creative direction and live-action content.
  • ARound is getting a powerhouse creative duo in Dana and Lauren to drive this emerging technology forward.
  • Ware will develop new, innovative AR experiences and stories that blend virtual and physical realities in novel ways.
  • She joins from The VOID, where she served as creative director for projects in the rapidly expanding field of location-based virtual reality (VR).