MADE BY NACHO APPOINTS NEW LEADERSHIP TO ADVANCE GROWTH
Retrieved on:
Tuesday, May 23, 2023
NEW YORK, May 23, 2023 /PRNewswire/ -- Made by Nacho, the premium cat food brand co-founded by celebrity chef Bobby Flay and Whole Foods Market veteran Elly Truesdell, announced appointments to two new senior leadership positions effective May 1, 2023. Tom Morton has been appointed CEO, and Oliver Fickes as COO of the now three-year-old cat food business.
Key Points:
- As Made by Nacho CEO, Morton will oversee company-wide operations, commercial and retail strategy, omnichannel execution, and marketing for the brand.
- Morton brings over 20 years of broad executive experience to Made by Nacho, with expertise in driving growth and running meaningful businesses recognized for disrupting highly competitive categories.
- Morton will uphold the brand's "cat-first" ethos, inspired by the incredible bond between Bobby Flay and his Maine Coon, Nacho.
- Morton is committed to accelerating the Made by Nacho business and making the brand a household name for cat owners everywhere.