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GOAT HOSPITALITY GROUP NAMES JAMES VITRANO NEW CO-CEO OF FROZARITAS

Retrieved on: 
Tuesday, November 14, 2023

MIAMI, Nov. 14, 2023 /PRNewswire/ -- James Vitrano, former CEO of Fat Tuesday, one of the world's first and largest retailers of frozen specialty alcoholic beverages, and Derek Gonzalez, GOAT Hospitality Group's founder and CEO, team up to expand a groundbreaking new beverage concept, Frozaritas. As Co-CEO Vitrano, alongside Gonzalez, is responsible for expanding and leading Frozaritas, as well as driving profitability and operational excellence. Frozaritas promises a completely new tequila-based frozen drink experience.  Taste the best frozen margarita in the world, prepared with proprietary flavor combinations, and premium agave-based spirits with a laser sharp focus on elevating the quality in the frozen beverage sector.

Key Points: 
  • MIAMI, Nov. 14, 2023 /PRNewswire/ -- James Vitrano, former CEO of Fat Tuesday, one of the world's first and largest retailers of frozen specialty alcoholic beverages, and Derek Gonzalez, GOAT Hospitality Group 's founder and CEO, team up to expand a groundbreaking new beverage concept, Frozaritas .
  • As Co-CEO Vitrano, alongside Gonzalez, is responsible for expanding and leading Frozaritas, as well as driving profitability and operational excellence.
  • "As I step into the role of Co-CEO of Frozaritas, I look forward to working with Derek and the team to collaboratively shape the future of this brand," said James Vitrano, Co-CEO of Frozaritas.
  • GOAT Hospitality Group employs individuals with special abilities and Frozaritas intends to do the same, working with organizations dedicated to creating positive social change.