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BERGDORF GOODMAN LAUNCHES "ISN'T IT BRILLIANT" FOR HOLIDAY 2023

Retrieved on: 
Friday, November 17, 2023

NEW YORK, Nov. 17, 2023 /PRNewswire/ -- Bergdorf Goodman today announced, "Isn't it Brilliant," the luxury retailer's 2023 holiday theme. A dazzling display of holiday inspiration, the theme will come to life across its famed windows, throughout the store, on digital channels, and through a series of unique activations. With an emphasis on the magic of the holidays and the sparkling creativity that Bergdorf Goodman is renowned for, the 360-degree holiday programming is designed to inspire and delight customers through a thoughtfully crafted series of initiatives.

Key Points: 
  • The luxury retailer kicks off the holiday season with an innovative campaign, philanthropic initiative, and its iconic Fifth Avenue windows
    NEW YORK, Nov. 17, 2023 /PRNewswire/ -- Bergdorf Goodman today announced, "Isn't it Brilliant," the luxury retailer's 2023 holiday theme.
  • A New York City institution, Bergdorf Goodman's holiday windows were unveiled on November 16, 2023.
  • On December 1, 2023, Bergdorf Goodman will introduce its holiday campaign, "Unboxing Brilliance."
  • Bergdorf Goodman is also proud to announce the formation of the Bergdorf Goodness Foundation Fund, a social responsibility initiative.