Halo effect

HALO Space Unveils Space Tourism Capsule By Frank Stephenson Design

Retrieved on: 
Monday, April 15, 2024
Peter Hancock (professor), Beauty, Halo effect, Safety, EASA, HALO, Interior design

LONDON, April 15, 2024 /PRNewswire-PRWeb/ -- HALO Space, a global near space tourism company specializing in stratospheric commercial flights, has officially introduced the interior design for its space capsule, "The Aurora." Created by legendary Frank Stephenson Design, "Aurora" was unveiled in London by Frank and the HALO Space team.

Key Points: 
  • New near space tourism vehicle designed with safety, strength and comfort revealed in London
    LONDON, April 15, 2024 /PRNewswire-PRWeb/ -- HALO Space , a global near space tourism company specializing in stratospheric commercial flights, has officially introduced the interior design for its space capsule, "The Aurora."
  • Created by legendary Frank Stephenson Design , "Aurora" was unveiled in London by Frank and the HALO Space team.
  • Frank and his team have created a capsule to enhance our flight experience, utilizing unique resources, design and technology," said Carlos Mira, CEO of HALO Space.
  • HALO Space and Frank Stephenson Design prioritized incorporating already-certified components into their capsule design in lieu of in-house development.

New ICSC Consumer Returns Data: Brick-and-Mortar Shopping Drives Lower Return Rate Than Online Shopping

Retrieved on: 
Tuesday, March 19, 2024
Online Retail, Retail, Department Stores, Commercial Building & Real Estate, Construction & Property, Consumer, ICSC, Research, Halo effect, Online shopping

Our latest findings further prove this by showing that the return rate for in-store purchases is three times less than the return rate for online purchases.

Key Points: 
  • Our latest findings further prove this by showing that the return rate for in-store purchases is three times less than the return rate for online purchases.
  • Additionally, consumers are becoming more mindful of changing return policies that result in fees and shortened return windows.”
    The average return rate for online transactions is 15.2%, three times higher than the 5% return rate for in-store purchases.
  • 82% of respondents said that when shopping online, return policies influence whether they decide to purchase from a retailer.
  • While stricter online return policies might drive consumers away from shopping online, it can drive shoppers to stores.

New ICSC Study, “The Halo Effect III: Where the Halo Shines,” Quantifies How Physical Stores Drive Online Sales

Retrieved on: 
Tuesday, December 12, 2023
Cosmetics, Retail, Consumer, Home Goods, Online Retail, Restaurant, Bar, Luxury, Convenience Store, Department Stores, Supermarket, Specialty, Food, Beverage, Generation Z, Fashion, DTC, Gen, ICSC, Research, Halo effect, ZIP, Millennials, Digital technology, Online shopping, Generation X

Today, ICSC released its latest report, The Halo Effect III: Where the Halo Shines, quantifying the impact of opening or closing physical stores on online sales and retailers’ overall performance.

Key Points: 
  • Today, ICSC released its latest report, The Halo Effect III: Where the Halo Shines, quantifying the impact of opening or closing physical stores on online sales and retailers’ overall performance.
  • For emerging, direct-to-consumer (DTC) brands, the benefits are even higher - the correlating halo effect for online sales is 13.9 percent when opening a new store.
  • Conversely, closing stores has an even greater negative impact on retailer performance, resulting in an 11.5 percent drop in sales.
  • “While our earlier research on the halo effect demonstrated how physical stores drive web traffic and brand awareness, our latest report dives deeper by analyzing actual spend data.