NFL Stars Support JDRF and Champion Type 1 Diabetes Awareness through the "My Cause My Cleats" Campaign
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Saturday, December 23, 2023
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NEW YORK, Dec. 22, 2023 /PRNewswire/ -- JDRF, the leading global funder of type 1 diabetes (T1D) research, is recognizing the NFL stars who showcased their creativity and a remarkable show of support as part of the highly anticipated annual "My Cause My Cleats" (MCMC) campaign.
Key Points:
- The unofficial start of the campaign begins on Giving Tuesday with unboxing day events showcasing the players' cleats and the stories behind them.
- It continues through weeks 13 and 14 of the season, culminating with the players donning their cleats on game day.
- "The NFL players who support JDRF through the My Cause My Cleats exemplify the passion and determination at the heart of the type 1 diabetes community," said Kenya Felton, JDRF Director of PR and Celebrity Engagement.
- Their support helps to increase awareness and is significant in helping JDRF advance life-changing breakthroughs in T1D research and advocacy initiatives."