RIMOWA ANNOUNCES JAY CHOU AS GLOBAL AMBASSADOR
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Thursday, March 7, 2024
TAIPEI, March 7, 2024 /PRNewswire/ -- RIMOWA, a global leader in premium luggage with 126 years of history, today officially announced the "King of Mandopop" Jay Chou as the brand's newest global ambassador. Last September, the brand has featured Blackpink member Rosé, champion Formula 1 pilot Sir Lewis Hamilton and French soccer player Kylian Mbappé as their new partners, and now Rimowa is pleased to have the iconic megastar Jay Chou join in their latest campaign. This marks the first time Rimowa presents a Mandopop artist as ambassador for its brand worldwide.
Key Points:
- TAIPEI, March 7, 2024 /PRNewswire/ -- RIMOWA, a global leader in premium luggage with 126 years of history, today officially announced the "King of Mandopop" Jay Chou as the brand's newest global ambassador.
- In his new role as RIMOWA's global ambassador, Jay Chou is set to inspire travelers around the globe to embark on their own life-changing journeys.
- Jay Chou not only embodies all these values but is someone who we admire for his global impact as an artist.
- It's an honor to welcome him as a RIMOWA global ambassador," says RIMOWA CEO Hugues Bonnet-Masimbert.