FTX Unveils First Luxury Fashion Campaign Featuring Gisele Bündchen and Sam Bankman-Fried and their shared passion for philanthropy
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Thursday, April 28, 2022
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NASSAU, Bahamas, April 28, 2022 /PRNewswire/ -- FTX Trading Limited ("FTX") launches today the company's first-ever print campaign "In On", featuring Gisele Bündchen and Sam Bankman-Fried. The campaign debuts at the SALT Crypto Bahamas conference, Gisele's first FTX public appearance as Head of Environmental & Social Initiatives, during which she will speak with Sam on philanthropy and sustainability, moderated by FTX's Head of Global Fashion & Luxury Partnerships Lauren Remington Platt.
Key Points:
- NASSAU, Bahamas, April 28, 2022 /PRNewswire/ -- FTX Trading Limited ("FTX") launches today the company's first-ever print campaign "In On", featuring Gisele Bndchen and Sam Bankman-Fried.
- FTX Community, a project of the FTX Foundation, aims to reduce global poverty, save lives, and prevent animal suffering.
- The project is funded by Sam Bankman-Fried and other senior principals at FTX, and one percent of all net fees from FTX transactions and donations.
- This campaign honors that passion shared by Sam and Gisele and aims to inspire others."