COOLA Celebrates 20 Years of Innovation With a Modern New Look
SAN DIEGO, April 24, 2024 /PRNewswire/ -- COOLA has been creating organic, innovative suncare for 20 years. As sunscreen and skincare consumers have evolved, COOLA is making a move to ensure its packaging fully represents its future. Building beyond its lifestyle-brand legacy, COOLA is looking to reflect its expertise and superiority in SPF by revealing a brand-new look that conveys its focus on efficacy and innovation while still embracing its organic, Southern California heritage.
- SAN DIEGO, April 24, 2024 /PRNewswire/ -- COOLA has been creating organic, innovative suncare for 20 years.
- As sunscreen and skincare consumers have evolved, COOLA is making a move to ensure its packaging fully represents its future.
- Building beyond its lifestyle-brand legacy, COOLA is looking to reflect its expertise and superiority in SPF by revealing a brand-new look that conveys its focus on efficacy and innovation while still embracing its organic, Southern California heritage.
- COOLA pioneered the market with these innovative shifts and has continued to break new ground in the suncare category.