DKNY STEPS UP TO THE PLATE WITH AN ICONIC BILLBOARD AT YANKEE STADIUM
NEW YORK, April 2, 2024 /PRNewswire/ -- DKNY, the iconic New York brand that was founded to celebrate the energy of New York, has entered a multi-faceted, long-term partnership with the team that is the pride of the city — the New York Yankees. DKNY will once again have a presence in Yankee Stadium with a larger than life billboard in right field featuring the new DKNY logo. In 2010, the brand made history as the first fashion brand to advertise on this scale at Yankee Stadium.
- DKNY will once again have a presence in Yankee Stadium with a larger than life billboard in right field featuring the new DKNY logo.
- In 2010, the brand made history as the first fashion brand to advertise on this scale at Yankee Stadium.
- "DKNY is an iconic New York company, and having its logo prominently displayed in the outfield will provide its brand great exposure at Yankee Stadium throughout the year."
- The DKNY billboard at Yankee Stadium will be visible beginning on Opening Day, Friday, April 5, 2024.