Imre Brings on Industry Veterans and Forms Strategic Committee with its Executive Board
NEW YORK, Feb. 27, 2024 /PRNewswire/ -- Imre is expanding its legacy earned, social and digital expertise to offer clients a wider range of marketing capabilities. Today, the agency announced new veteran industry hires to help continue the agency's record growth, ensure its position as a distinct choice for agency-of-record assignments, and drive its long-term vision for the future. In addition to these hires, a Strategic Committee in partnership with its executive board has been created.
- In addition to these hires, a Strategic Committee in partnership with its executive board has been created.
- Anna Kotis is President of imre and leader of its executive leadership team.
- Imre's Executive Board is expanding with the appointment of Becky Chidester, former CEO, Wunderman Thompson, as Chair of the newly formed Strategic Committee focused on a customer-centric approach with data-driven innovation.
- Alongside Becky, as a key partner in shaping this committee is long-standing imre Board member Virginia McFerran, former President and CEO, Optum Analytics (a part of UnitedHealth Group).