MADD Canada

Make A Safe And Sober Driver Your MVP This Grey Cup Weekend

Retrieved on: 
Thursday, November 16, 2023

“We hope fans enjoy the game, and we urge them to make their safe and sober transportation plans well ahead of opening kick-off,” said MADD Canada National President Tanya Hansen Pratt.

Key Points: 
  • “We hope fans enjoy the game, and we urge them to make their safe and sober transportation plans well ahead of opening kick-off,” said MADD Canada National President Tanya Hansen Pratt.
  • “If you’re going to be consuming alcohol, cannabis or other drugs while watching the game, please leave the driving to someone sober.”
    Every year, hundreds of people are killed and thousands are injured in impairment-related crashes.
  • Canadians wanting to plan their sober and reliable ride home from Grey Cup celebrations can do it with just the push of a button - check out Uber, the Official Designated Ride of MADD Canada.
  • MADD Canada is currently in the midst of its 36nd annual Project Red Ribbon campaign to promote safe and sober driving during the holiday season.

MADD Canada And Alcool NB Liquor Bring Sober Driving Message To Students Across New Brunswick

Retrieved on: 
Friday, November 10, 2023

MONCTON, New Brunswick, Nov. 10, 2023 (GLOBE NEWSWIRE) -- MADD Canada’s School Program is back in New Brunswick to deliver its life-saving sober driving message to students, with generous support from Alcool NB Liquor (ANBL).

Key Points: 
  • MONCTON, New Brunswick, Nov. 10, 2023 (GLOBE NEWSWIRE) -- MADD Canada’s School Program is back in New Brunswick to deliver its life-saving sober driving message to students, with generous support from Alcool NB Liquor (ANBL).
  • The films are revamped School Program presentations that include new educational components to allow for more hands-on learning with students.
  • “ANBL is proud to be a partner of MADD Canada, supporting the incredible work they do to educate our youth on the harms of impaired driving.
  • MADD Canada’s School Program strives to reduce impaired driving among young people by delivering a powerful message about the impact of impaired driving and equipping students with the knowledge and motivation to prevent it.

MADD Canada And PEI Liquor Bring Sober Driving Message To Prince Edward Island Students

Retrieved on: 
Friday, November 10, 2023

CHARLOTTETOWN, Prince Edward Island, Nov. 10, 2023 (GLOBE NEWSWIRE) -- MADD Canada’s School Program is back in Prince Edward Island to deliver its life-saving sober driving message to students, with generous support from Prince Edward Island Liquor Control Commission (PEI Liquor).

Key Points: 
  • CHARLOTTETOWN, Prince Edward Island, Nov. 10, 2023 (GLOBE NEWSWIRE) -- MADD Canada’s School Program is back in Prince Edward Island to deliver its life-saving sober driving message to students, with generous support from Prince Edward Island Liquor Control Commission (PEI Liquor).
  • The films are revamped School Program presentations that include new educational components to allow for more hands-on learning with students.
  • The School Program tour of Prince Edward Island kicks off today with the first of 20 presentations being sponsored by PEI Liquor.
  • “Government values our partnership with MADD Canada and the important work they do in Island schools,” said Minister of Finance Jill Burridge.

Project Red Ribbon Aims To Prevent Impaired During The Holiday Season

Retrieved on: 
Wednesday, November 1, 2023

Today, her daughter Tanya Hansen Pratt – MADD Canada’s new National President – launches the 2023 Project Red Ribbon campaign to prevent impaired driving during the holiday season.

Key Points: 
  • Today, her daughter Tanya Hansen Pratt – MADD Canada’s new National President – launches the 2023 Project Red Ribbon campaign to prevent impaired driving during the holiday season.
  • With the holiday season being one of the busiest times on most social calendars, the risk for impaired driving is high.
  • KAG Canada and Uber Canada are Official Sponsors of this year’s Project Red Ribbon campaign.
  • This year’s Project Red Ribbon campaign features an extensive ‘light-up red’ movement, with more than 40 landmarks, government buildings and other buildings lighting up red to help spread the sober driving message and prevent impaired driving.

Manitoba’s Tanya Hansen Pratt – MADD Canada’s New National President – To Launch 2023 Project Red Ribbon Campaign in Winnipeg

Retrieved on: 
Monday, October 30, 2023

WINNIPEG, Manitoba, Oct. 30, 2023 (GLOBE NEWSWIRE) -- In one of her first official events as MADD Canada’s new National President, long-time Winnipeg resident Tanya Hansen Pratt will launch the 2023 Project Red Ribbon campaign to prevent impaired driving on November 1 at RCMP Headquarters.

Key Points: 
  • WINNIPEG, Manitoba, Oct. 30, 2023 (GLOBE NEWSWIRE) -- In one of her first official events as MADD Canada’s new National President, long-time Winnipeg resident Tanya Hansen Pratt will launch the 2023 Project Red Ribbon campaign to prevent impaired driving on November 1 at RCMP Headquarters.
  • Project Red Ribbon reminds Canadians about the importance of always driving sober, or planning ahead for a sober ride home if alcohol, cannabis or other drugs are being consumed.
  • In the evening, the Legislative Assembly of Manitoba building will light up in support of Project Red Ribbon.
  • MADD Canada thanks its 2023 Project Red Ribbon sponsors for their generous support: KAG Canada, Uber, BMO Financial Group, Irving Oil Ltd and Cascades.

Keep The Scary Moments Off The Roads This Halloween – Plan Ahead For A Sober Ride

Retrieved on: 
Friday, October 27, 2023

OAKVILLE, Ontario, Oct. 27, 2023 (GLOBE NEWSWIRE) -- As Canadians plan for Halloween celebrations this weekend and next week, MADD Canada is urging everyone to keep the scary moments at the parties and off the roads by planning ahead for a sober ride.

Key Points: 
  • OAKVILLE, Ontario, Oct. 27, 2023 (GLOBE NEWSWIRE) -- As Canadians plan for Halloween celebrations this weekend and next week, MADD Canada is urging everyone to keep the scary moments at the parties and off the roads by planning ahead for a sober ride.
  • “One decision to drive impaired could lead to a tragic outcome that will haunt you forever,” said MADD Canada National President Tanya Hansen Pratt.
  • If your party plans include consuming alcohol, cannabis or other drugs, plan a sober ride home.”
    Every year, hundreds of people are killed and thousands are injured in impairment-related crashes.
  • Canadians wanting to plan their sober and reliable drive home this Halloween can do it with just the push of a button - check out Uber, the Official Designated Ride of MADD Canada.

NS Students See Important Lesson on Sober Driving From MADD Canada and the NSLC

Retrieved on: 
Wednesday, October 25, 2023

“We bring this program into schools to engage students in this vital conversation,” said MADD Canada National President Tanya Hansen Pratt.

Key Points: 
  • “We bring this program into schools to engage students in this vital conversation,” said MADD Canada National President Tanya Hansen Pratt.
  • The films are revamped School Program presentations that include new educational components to allow for more hands-on learning with students.
  • MADD Canada and the NSLC are visiting high schools in Dartmouth and Halifax this week to deliver presentations and talk to students.
  • “We are proud to continue working alongside MADD Canada to bring this life-saving message to Nova Scotia students.

The NSLC And MADD Canada Visit Dartmouth And Halifax Schools To Talk To Students About Safe And Sober Driving

Retrieved on: 
Monday, October 23, 2023

New for this year, schools can choose one of three films to be presented to students: Final Play, No Tomorrow or Over the Edge.

Key Points: 
  • New for this year, schools can choose one of three films to be presented to students: Final Play, No Tomorrow or Over the Edge.
  • The films are revamped School Program presentations that include new educational components to allow for more hands-on learning with students.
  • MADD Canada and Provincial Sponsor, the NSLC, are highlighting this new year of presentations with special screenings of Précipice (French presentation) in Dartmouth on Wednesday, and No Tomorrow (English presentation) in Halifax on Thursday.
  • Following the presentations, schools receive an Educators’ Guide and School Kits with additional scenarios to help teachers continue the sober driving conversation throughout the school year.

Provincial Monument Ceremony to Honour Those Killed and Injured in Impaired Driving Crashes

Retrieved on: 
Wednesday, October 11, 2023

Candlelight Ceremony at Salvation Army Grand Falls Citadel, 33 Circular Rd., Grand

Key Points: 
  • Candlelight Ceremony at Salvation Army Grand Falls Citadel, 33 Circular Rd., Grand
    “With our Candlelight Service of Hope and Remembrance and our Memorial Monument, we honour the innocent lives lost and the devastating injuries suffered as a result of impaired driving,” said Meghann Wetmore, MADD Canada’s Atlantic Region Victim Services Manager.
  • “We also hope our Monument is a powerful reminder to everyone about what is truly at stake when someone gets behind the wheel impaired.
  • They are not only taking that risk for themselves, they are risking the lives and health of everyone on the road with them.”
    MADD Canada has provincial Memorial Monuments in Newfoundland and Labrador, New Brunswick, Nova Scotia, Manitoba, Saskatchewan, Alberta, Quebec and Ontario.
  • We are working towards establishing similar monuments in British Columbia and Prince Edward Island.

Keeping Students Safe and Sober On The Roads With New School Program from MADD Canada and KAG Canada

Retrieved on: 
Wednesday, September 27, 2023

EDMONTON, Alberta, Sept. 27, 2023 (GLOBE NEWSWIRE) -- MADD Canada and KAG Canada are putting safe and sober driving on this year’s lesson plan, with a set of School Program presentations that will be seen by hundreds of thousands of students across Canada.

Key Points: 
  • EDMONTON, Alberta, Sept. 27, 2023 (GLOBE NEWSWIRE) -- MADD Canada and KAG Canada are putting safe and sober driving on this year’s lesson plan, with a set of School Program presentations that will be seen by hundreds of thousands of students across Canada.
  • The films are revamped School Program presentations that include new educational components to allow for more hands-on learning with students.
  • “With our School Program we want students to understand that driving impaired can result in tragic outcomes and can change their lives forever,” said MADD Canada National President Jaymie-Lyne Hancock.
  • As the National Sponsor of the School Program, KAG Canada is supporting the delivery of the School Program, and its life-saving message, at schools across Canada.