Moab

Salt Lake City Paves the Way as Top Destination for RV Renters with Record-Breaking Bookings on RVshare

Retrieved on: 
Wednesday, November 1, 2023

AUSTIN, Texas and AKRON, Ohio, Nov. 1, 2023 /PRNewswire/ -- RVshare, the largest community for RV owners and renters, recently revealed that Salt Lake City has surpassed the highest number of bookings compared to any other U.S. city, followed by Las Vegas and Phoenix. With five national parks and eleven national monuments within the state of Utah alone, it's no wonder that the Capital city makes for a great destination for RV travelers.

Key Points: 
  • With five national parks and eleven national monuments within the state of Utah alone, it's no wonder that the Capital city makes for a great destination for RV travelers.
  • On average, an RV rental in Salt Lake City costs about $1,150 for a five-night trip, which includes transportation and accommodations.
  • During the warmer months, Bear Lake and Great Salt Lake are serene spots for water enthusiasts with plenty of campground options nearby for RV travel.
  • "Salt Lake City is an exceptional destination for RV travelers, both seasoned and new," said RVshare's Travel Expert, Maddi Bourgerie.

REI Co-op expands e-bike efforts to support an emerging generation of cyclists, encourages alignment on access

Retrieved on: 
Wednesday, June 28, 2023

SEATTLE, June 28, 2023 /PRNewswire/ -- Matching growing consumer interest in e-bikes, REI Co-op announces new investments in the category. The co-op is expanding its e-bike assortment, advocating for clear regulations and improved access and education to ensure consumer benefit when purchasing e-bikes.

Key Points: 
  • The co-op is expanding its e-bike assortment, advocating for clear regulations and improved access and education to ensure consumer benefit when purchasing e-bikes.
  • "They can help more riders overcome challenges presented by topography, trip distance, lack of time or physical limitations."
  • To serve this growing consumer base, REI now offers four e-bike models through its in-house Co-op Cycles line.
  • As for creating better e-bike access, the co-op is engaging its community through the REI Cooperative Action Network .

LUXURY OUTDOOR RESORT BRAND, ULUM, OPENS FIRST LOCATION NEAR MOAB, UTAH

Retrieved on: 
Monday, April 10, 2023

DENVER, April 10, 2023 /PRNewswire/ -- Under Canvas, the leader in upscale, outdoor hospitality, announced today the opening of the first location of ULUM™, a new, safari-inspired, luxury outdoor resort brand Designed by Nature. ULUM Moab, ideally situated steps from awe-inspiring Looking Glass Arch, is now open, inviting guests to experience elevated design, exceptional hospitality and refined comfort in nature.

Key Points: 
  • From the minds behind Under Canvas, ULUM offers elevated design, luxury, and adventure in nature
    DENVER, April 10, 2023 /PRNewswire/ -- Under Canvas , the leader in upscale, outdoor hospitality, announced today the opening of the first location of ULUM™ , a new, safari-inspired, luxury outdoor resort brand Designed by Nature.
  • ULUM Moab's contemporary lobby has floor-to-ceiling glass windows with unparalleled views of nearby Looking Glass Arch and Canyonlands National Park beyond.
  • The first luxury, outdoor resort of its kind, ULUM Moab offers all the amenities of a luxury hotel: upscale dining, dipping pools, and complimentary wellness and lifestyle activities including yoga, stargazing, hiking, live music and evening s'mores.
  • The resort follows International Dark Sky principles, recognizing thoughtful development practices that mitigate light pollution and maximize the night's sky.

MERRELL CELEBRATES NATIONAL TAKE A HIKE DAY WITH RELEASE OF INDUSTRY FIRST GLOBAL DIVERSITY IN THE OUTDOORS STUDY

Retrieved on: 
Thursday, November 17, 2022

ROCKFORD, Mich., Nov. 17, 2022 /PRNewswire/ -- In honor of National Take a Hike Day (November 17), Merrell®, the world's leading outdoor lifestyle and footwear brand and a part of Wolverine World Wide, Inc. (NYSE:WWW), published a first-of-its-kind "Inclusivity in the Outdoors" report, an examination of perceived inclusivity and experiences in outdoor spaces around the globe with a focus on Canada, the US, and the UK. To view the full report, please visit: www.merrell.com/us/en/inclusivity-in-the-outdoors.

Key Points: 
  • In doing so, Merrell was able to highlight diverse communities' experiences in the outdoors and at retailers in a more meaningful way.
  • "We are proud to share this report in honor of National Take a Hike Day.
  • In addition, 53% of survey respondents noted they have felt afraid when outdoors, and 15% noted feeling alert, representing a 4% increase since 2020.
  • In 2022, Merrell launched the Merrell Hiking Club (US and Canada) with the goal of ensuring women can safely and confidently experience the power of being outdoors.

MERRELL® TEST LAB LONG SKY 2 NAMED TIME MAGAZINE BEST INVENTION OF 2022

Retrieved on: 
Thursday, November 10, 2022

ROCKFORD, Mich., Nov. 10, 2022 /PRNewswire/ -- TIME Magazine has selected the world's leading hike and outdoor footwear brand Merrell®'s Long Sky 2 as one of its Best Inventions of 2022.

Key Points: 
  • Merrell Test Lab (MTL) Long Sky 2 is a heavy-duty trail running shoe in its lightest form, designed with a Vibram Megagrip outsole to keep feet firmly planted in unfirm terrain.
  • "Merrell Test Lab is where the most technical and category disruptive innovations are conceived," said Merrell Global Brand President Chris Hufnagel.
  • "The team who developed the Long Sky 2 is most deserving of TIME's Best Inventions List and we are honored to be named among the best of the best.
  • For more information on Merrell, please visit merrell.com .For more information on Merrell's MTL collection, please visit merrelltestlab.com or follow Merrell Test Lab on social @ merrelltestlab .

Merrell® to Be Honored as Brand of the Year at 36th Annual Footwear News Achievement Awards

Retrieved on: 
Monday, November 7, 2022

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20221107005264/en/
    The FNAAs celebrate footwears major style stars, best brands and brand stories, philanthropists, emerging talents, and industry veterans.
  • Footwear News editors selected Merrell as Brand of the Year for leading the way in promoting a more diverse vision of the outdoors.
  • It is a tremendous honor to be named Footwear News Brand of the Year at what is considered the footwear industrys biggest night, said Merrell Global Brand President Chris Hufnagel.
  • The brand was recently named Footwear News 2022 Brand of the Year for promoting a more diverse vision of the outdoors.

MERRELL® CHIEF MARKETING OFFICER, JANICE TENNANT, NAMED MARKETING LEADER OF THE YEAR

Retrieved on: 
Tuesday, September 27, 2022

ROCKFORD, Mich., Sept. 27, 2022 /PRNewswire/ -- Merrell®, the leading outdoor and hike brand, announced its Chief Marketing Officer (CMO) Janice Tennant has won the Marketing Leader of the Year Award by the Women in Content Marketing Awards (WICMA). 

Key Points: 
  • ROCKFORD, Mich., Sept. 27, 2022 /PRNewswire/ -- Merrell , the leading outdoor and hike brand, announced its Chief Marketing Officer (CMO) Janice Tennant has won the Marketing Leader of the Year Award by the Women in Content Marketing Awards (WICMA).
  • She launched a social accountability task force committed to amplifying diversity and social justice within the company and broader outdoor industry.
  • "It's energizing to be recognized among such exceptional talent across the ever-changing content marketing landscape, and I'm humbled to know the impact our combined efforts have," said Tennant.
  • When Tennant was named CMO of Merrell in June 2020, the outdoor footwear, apparel, and accessories brand's market share had been in steady decline for over a year.

MERRELL SIGNS TWO PROFESSIONAL TRAIL RUNNING ATHLETES

Retrieved on: 
Wednesday, September 21, 2022

ROCKFORD, Mich., Sept. 21, 2022 /PRNewswire/ -- Merrell®, the world's leading outdoor footwear brand, announced it has added trail runners Aum Gandhi and Rachel Tomajczyk to its roster of global athletes.

Key Points: 
  • "We're proud to have dedicated, disciplined athletes like Aum and Rachel on our team," said Jessenia Flores, marketing manager at Merrell.
  • "Both athletes' values match Merrell's, and their impressive running resumes paired with a passion for the sport and trail community is inspiring to all."
  • Tomajczyk has since placed:
    "Aum and Rachel represent the countless trail running athletes who compete, run, and train every day," said Flores.
  • The Merrell U.S. athletes join nine members of the brand's Europe, Middle East, Africa (EMEA) trail running team and two Canadian runners.

MERRELL ANNOUNCES NEW AWARD TO CELEBRATE INDUSTRY LEADERS IMPROVING THE OUTDOORS FOR THEIR COMMUNITY

Retrieved on: 
Tuesday, August 9, 2022

ROCKFORD, Mich., Aug. 9, 2022 /PRNewswire/ -- Merrell®, the world's leading outdoor footwear brand, has collaborated with longstanding not-for-profit partner, National Recreation and Park Association (NRPA), to announce a first-of-its-kind, annual award – the Changing Nature of Work (CNoW) Award.

Key Points: 
  • "Merrell exists to share the simple power of the outdoors with everyone," said Elizabeth Czachorski, brand marketing manager at Merrell.
  • Our award is another way we can recognize these professionals and the innovative work they are doing for their communities."
  • The new award honors an individual or team who have shown perseverance at work in the unexpected, ever-changing outdoors.
  • This is the first award presented by Merrell in partnership with NRPA.

SAME IS BORING: MERRELL® TEST LAB LAUNCHES 2022 COLLECTION ENGINEERED WITH ADAPTABLE TECHNOLOGY FOR ELITE TRAIL RUNNING PERFORMANCE

Retrieved on: 
Wednesday, July 6, 2022

ROCKFORD, Mich., July 6, 2022 /PRNewswire/ -- Merrell®, the world's leading outdoor footwear brand, released the next evolution of outdoor performance offerings designed through its Merrell Test Lab (MTL), a product incubator where the brand's most technical and category disruptive innovations are conceived. Merrell's newest elite trail running shoe collection, debuting with the MTL Long Sky 2 and MTL MQM, was purposely engineered for athletes who embrace the unpredictability of the trail. Lab verified and athlete validated, Merrell's MTL collection was rigorously examined to guarantee agility, versatility and trail specific protection, even in the roughest off-road conditions.

Key Points: 
  • Merrell's newest elite trail running shoe collection, debuting with the MTL Long Sky 2 and MTL MQM, was purposely engineered for athletes who embrace the unpredictability of the trail.
  • Lab verified and athlete validated, Merrell's MTL collection was rigorously examined to guarantee agility, versatility and trail specific protection, even in the roughest off-road conditions.
  • "Our Merrell Test Lab is the epicenter of all our product innovations as we utilize the latest scientific technology, equipment, and elite trail running athletes to prototype, rigorously test, refine and create products that continue to push the boundaries in the outdoor space," said Shaun Bohnsack, vice president of product management at Merrell.
  • For more information on Merrell's MTL collection, please visit merrelltestlab.com or follow Merrell Test Lab on social @merrelltestlab .