Chronotype

ŌURA Reaches Milestone of 600+ Partnerships and Integrations as It Builds a Large-Scale Ecosystem

Retrieved on: 
Thursday, November 30, 2023

We’ve been steadily building a strong partnership ecosystem and adding world-class features into the ŌURA experience,” said Tom Hale, CEO.

Key Points: 
  • We’ve been steadily building a strong partnership ecosystem and adding world-class features into the ŌURA experience,” said Tom Hale, CEO.
  • “ŌURA is becoming an iconic, global brand that is changing the way we think about long-term health and healthspan.
  • ŌURA is doubling down in specific focus areas with partners across several sectors including women’s health, metabolic health, behavioral health, and fitness and lifestyle.
  • These integrations represent a significant portion of new ŌURA members; additionally, ŌURA members who use Natural Cycles are the highest retaining of all ŌURA cohorts.

Emma and mui Lab Aim to Revolutionize People's Sleep With New Smart Sleep Product

Retrieved on: 
Tuesday, January 3, 2023

The two award-winning brands plan on developing a smart product within the sleep space featuring a wooden touch interface.

Key Points: 
  • The two award-winning brands plan on developing a smart product within the sleep space featuring a wooden touch interface.
  • "After an amazing 2022, Emma — The Sleep Company is starting 2023 in the best-possible way: improving the overall sleep experience by pursuing a partnership with mui Lab," said Manuel Müller, CEO & Co-Founder of Emma.
  • Emma – The Sleep Company, the world's leading D2C brand, is focused on creating the best possible sleep experience in the world for everyone.
  • A wooden smart home controller, the mui Board, is their signature product, that delivers calm and peace of mind.

Pregnancy Causes Sleep And Activity Changes Of Mice And Women

Retrieved on: 
Tuesday, April 30, 2019

"This study takes us one step closer to understanding how normal circadian rhythm supports healthy pregnancy."

Key Points: 
  • "This study takes us one step closer to understanding how normal circadian rhythm supports healthy pregnancy."
  • Chronotype is the propensity for an individual to sleep at a particular time during a 24-hour period.
  • The researchers also noted that the decreased levels of activity during late pregnancy in mice and throughout pregnancy in women are consistent with a large body of literature and suggest a conserved mechanism that modulates sleep/wake cycles during pregnancy in both species.
  • "Pregnancy Induces an Earlier Chronotype in Both Mice and Women" by Carmel Martin-Fairey, Erik Herzog, Sarah England, Justin Fay, and Emily Jungheim, et.