Belgium Unveils its New International Branding Campaign Highlighting its Openness for Innovation
BRUSSELS, May 24, 2023 /PRNewswire/ -- Today, Belgium unveiled its new international branding campaign titled " Embracing Openness ".
- BRUSSELS, May 24, 2023 /PRNewswire/ -- Today, Belgium unveiled its new international branding campaign titled " Embracing Openness ".
- These survey findings have served as the basis for Belgium's new country branding strategy, along with an accompanying campaign that emphasizes Belgium's commitment to innovation, partnership, and diversity, encapsulated in the theme "Embracing openness".
- The "Embracing Openness" campaign's goal is to contribute positively to the reputation of Belgium on the international stage.
- In the coming years, additional campaign moments will align with trade missions, international conferences, and stakeholder events.